IAEE - miaeemi beach - Expo! Expo! - 9-11 December, 2008 - (Page 22) Selling Exhibit Space C1 – Monday, 8 December 8:30 a.m. – 5:00 p.m. (0830-1700) Bruce Lemmon, III, CEM, Managing Director Global Events Management LLC An exhibition would not be attractive to its target audience if there were no exhibitors! Selling space is probably the most important element, and this program will provide tools to develop a sales plan, with accompanying goals and strategies, that will serve as a guide throughout the process. Service Contractors C2 – Monday, 8 December 8:30 a.m. – 5:00 p.m. (0830-1700) Stuart Aizenberg, CEM Building favorable relationships with contractors is not an option - it is smart business. This program will examine how to develop relationships by teaching the development of effective RFPs to send to contractors and how to determine the specific roles and responsibilities of the general service contractor. Floor Plans & Layouts C3 – Monday, 8 December 8:30 a.m. – 5:00 p.m. (0830-1700) George Kocian, CEM, Director of Sales, Texas Accounts Freeman Setting up an exhibition and laying out booths is a tedious, yet important, process. Learn the seven important elements necessary to create a floor plan, and how to use them to design the best manageable floor plan for an exhibition for both attendees and exhibitors. 22 General Information Housing & Travel Schedule at a Glance Networking & Special Events CE E Sess s
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