Consumer Electronics Association - The Art of Learning - Conference Brochure, 2008 - (Page 59) ULTIMATE PASS SESSIONS CES MOBILE ENTERTAINMENT ME2 BREAKTHROUGHS IN PERSONALIZED MOBILE: THE VIDEO, MUSIC, GAMING AND COMMUNICATIONS EXPERIENCE— SEARCH, WIDGETS, VIRTUAL WORLDS, MESSAGING AND ADVERTISING 11:30 a.m. – 12:30 p.m. Sunday, January 6 LVCC, North Hall, N258 Personalized Mobile is becoming the new broadband, and may soon replace it. With so many cool, targeted features appearing daily, every consumer niche and taste is represented. Plus, Personalized Mobile transmits it all: entertainment, information and commerce. Will PM become the primary consumer mobile experience? Moderator: Arlene Zeichner, Principal, Selavy Associates Panelists: Paul Scanlan, co-founder and Chief Operating Officer, MobiTV Jessica Stoner Steel, Vice President Business Development, Pandora Lee Hancock, CEO and founder, go2 Mitch Oliver, Vice President of Solutions and Marketing, Qualcomm Internet Services ME3 MOBILE AND BROADBAND MUSIC: NEW PLATFORMS + NEW TECHNOLOGY + MORE MUSIC + DYNAMIC MARKETPLACE 1– 2 p.m. Sunday, January 6 LVCC, North Hall, N258 The partnership among the music industry, mobile community and broadband universe has completely altered the consumer music experience. Industry experts will discuss the device as music provider, library, retail channel, radio player and more, and examine revenue generation in those processes. Moderator: Ted Cohen, Managing Partner, TAG Strategic Panelists: Ken Hertz, Entertainment Attorney, Senior Partner, Goldring Hertz & Lichtenstein LLP Cyrill Glockner, Senior Business Manager, Consumer Media Technology Group, Microsoft Brad Duea, President, Napster Jeff Richards, Vice President, Digital Content Services, VeriSign Chris White, Senior Director, Music, Mobile Devices business, Motorola Inc. Victor Fredell, Global Content Acquisition Manager – Music, Sony Ericsson Visit www.CESweb.org/conferences for current program updates. 59 www.CESweb.org/conferences
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