Consumer Electronics Association - Conference Brochure, 2008 - (Page 44) ULTIMATE PASS SESSIONS CES MOBILE ENTERTAINMENT CES MOBILE ENTERTAINMENT MOBILE ENTERTAINMENT ISN’T MERELY A CE CATEGORY; IT’S A PHENOMENON. THE ADVANCES IN TECHNOLOGIES, PLATFORMS, DEVICES, CONTENT AND CONSUMER SOPHISTICATION ADD UP TO ONE OF THE MOST COMPELLING SUCCESS STORIES THE CE INDUSTRY HAS EVER EXPERIENCED. BOOST YOUR UNDERSTANDING OF ALL THE CONTRIBUTING FACTORS, AND SEE WHERE THIS EXCITING CATEGORY IS HEADED. WHO SAYS YOU CAN’T TAKE IT WITH YOU? ME1 MOBILE TV AND VIDEO: THE ESTABLISHMENT OF A PLATFORM— CONTENT, DISTRIBUTION AND COMMERCE 10– 11 a.m. Sunday, January 6 LVCC, North Hall, N258 Join a group of executives from mobile technology, content and advertising whose companies are playing a formative role in the evolution of the mobile broadband universe. They’ll share their perspectives on how advances in technology and content are affecting the consumer experience. ME2 BREAKTHROUGHS IN PERSONALIZED MOBILE: THE VIDEO, MUSIC, GAMING AND COMMUNICATIONS EXPERIENCE— SEARCH, WIDGETS, VIRTUAL WORLDS, MESSAGING AND ADVERTISING 11:30 a.m. – 12:30 p.m. Sunday, January 6 LVCC, North Hall, N258 Personalized Mobile is becoming the new broadband, and may soon replace it. With so many cool, targeted features appearing daily, every consumer niche and taste is represented. Plus, Personalized Mobile transmits it all: entertainment, information and commerce. Will PM become the primary consumer mobile experience? PRICING BEST VALUE CES Ultimate Pass ULTIMATE PASS ADVANCE ON-SITE UPGRADE $799 $999 NA ME3 Includes all CES Knowledge Track sessions, as well as all of the following Partner Programs: Digital Hollywood, CES Reinventing Advertising, CES Mobile Entertainment and CES Game Power. Also includes VIP passes to these CES Keynotes: Toshihiro Sakamoto, Panasonic; Paul Otellini, Intel; Brian Roberts, Comcast and Rick Wagoner, General Motors! Hollywood Express Pass $699 $899 NA Includes all of the following Partner Programs: Digital Hollywood, CES Reinventing Advertising, CES Game Power and CES Mobile Entertainment. CES Mobile Entertainment $425 $625 For the best value, purchase the Ultimate Pass. $550 MOBILE AND BROADBAND MUSIC: NEW PLATFORMS + NEW TECHNOLOGY + MORE MUSIC + DYNAMIC MARKETPLACE 1– 2 p.m. Sunday, January 6 LVCC, North Hall, N258 The partnership among the music industry, mobile community and broadband universe has completely altered the consumer music experience. Industry experts will discuss the device as music provider, library, retail channel, radio player and more, and examine revenue generation in those processes. 44 PLEASE NOTE: CONFERENCE PROGRAM INFORMATION IS CURRENT AS OF SEPTEMBER 27, 2007
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