Consumer Electronics Association - Conference Brochure, 2008 - (Page 46) ULTIMATE PASS SESSIONS CES REINVENTING ADVERTISING CONFERENCE CES REINVENTING ADVERTISING CONFERENCE PRICING BEST VALUE CES Ultimate Pass ULTIMATE PASS ADVANCE ON-SITE UPGRADE $799 $999 NA Includes all CES Knowledge Track sessions, as well as all of the following Partner Programs: Digital Hollywood, CES Reinventing Advertising, CES Mobile Entertainment and CES Game Power. Also includes VIP passes to these CES Keynotes: Toshihiro Sakamoto, Panasonic; Paul Otellini, Intel; Brian Roberts, Comcast and Rick Wagoner, General Motors! AS DIGITAL TECHNOLOGIES EMERGE AND ENGAGE CONSUMERS IN NEW WAYS, THE RELATIONSHIP AMONG BRAND, AGENCY AND CONSUMER DEMANDS A FRESH BUSINESS MODEL. CREATIVE AND MEDIA PROS ARE DEVELOPING AND TRANSMITTING ADVERTISING IN WAYS NEVER IMAGINED A FEW YEARS AGO. HOW CAN ADVERTISERS USE NEW MEDIA TO BEST ADVANTAGE? HOW CAN THEY ACCURATELY EVALUATE ALL THE OPTIONS COMPETING FOR MEDIA DOLLARS? SPEND TWO EXCITING DAYS EXPLORING THE MANY CHALLENGES FACING ADVERTISERS IN THE DIGITAL AGE. Hollywood Express Pass $699 $899 NA Includes all of the following Partner Programs: Digital Hollywood, CES Reinventing Advertising, CES Game Power and CES Mobile Entertainment. CES Game Power Conference $350 $550 For the best value, purchase the Ultimate Pass. $550 46 PLEASE NOTE: CONFERENCE PROGRAM INFORMATION IS CURRENT AS OF SEPTEMBER 27, 2007
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