Prevue July/August 2013 - (Page 78)
prevue
IN
FOCUS
MARTIN
RANFFT
F&B Manager,
Fiesta Americana
Puerto Vallarta
Fiesta Americana Hotels & Resorts
fiestamericanagrand.com/meetingsmexico
Q: What are the most significant F&B trends you’re
seeing at your resorts in Mexico?
•
•
A: Food and beverage is a very important part of the
event planning process and shouldn’t be underestimated,
so always accept the advice and help of the pros at
the hotel where your event will take place. And as in
every business, changes are happening faster than you
think. The recent trends in that we’re seeing in food and
beverage for events are:
•
•
•
•
Locally grown products bring a new level of
sustainability and the enjoyment of knowing that your
food is fresh and not shipped.
Sustainable selections of various meats are both
environmentally and socially responsible, and they are
becoming a higher priority for groups.
Tastings or pairings with wine, beer, tequila, etc.,
are popular. Give your client the opportunity to
learn while he or she is having dinner. Recommend
educational tastings hosted by specialized people
explaining the art of combining food and beverage.
Healthy options such as vegetarian menus give
attendees the smartest dietary choices possible, and
it has a dual benefit. It is good for your attendees’
health and it also helps them to stay alert and
focused in their meetings.
•
•
Bite-size finger food and canapés make it easy to
network and eat at the same time.
Organic food supports local providers, and for
cocktail hours, you can use micro-distilled liquor and
organic wines.
Use the opportunity to rent local food trucks, which
gives your client a whole new and different dining
experience.
Dine-around events give attendees an opportunity to
explore the city and really live the experience of the
convention.
Q: What are some examples of offsite culinary events?
A: At Fiesta Americana Puerto Vallarta, we try to offer our
clients the opportunity to “Live the town.” That means
we want our group guests to really enjoy the overall
destination and fantastic flavors of Puerto Vallarta.
For this we created a program called “Viva Vallarta,”
where attendees can experience the region like a local
during a city tour. Use it to create new experiences that
add to the ROI of any meeting, incentive or conference.
For this program, we take attendees to the most
interesting local restaurants in town where we like to dine,
for an evening they’ll never forget. We know that you
always have to be evolving in this business because what
you did last year is already out.
78 | prevue magazine
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http://www.fiestamericanagrand.com/meetingsmexico
Table of Contents for the Digital Edition of Prevue July/August 2013
Planner's Pick: New Zealand
Fresh Meets: Autograph Collection
Bureau Buzz: Monterey County
Good Business: South Africa
sea Shores: Small Ship cruising
The Local Kitchen
Special Section: Caribbean
Dominican Republic
On Location: Hilton/LXR, Puerto Rico
On Location: The Broadmoor
The South, Florida & Las Vegas
Singapore
On Location: Starwood Resorts, San Diego
On Location: Travaasa Austin
On Location: Moon Palace Cancun
On Location: IRF Cancun
Check Out: Hard Rock Hotel Punta Cana
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