Prevue March-April 2018 - 8

prevue
GROUP PUBLISHER/EDITORIAL DIRECTOR
Laurel Herman, laurel@worthit.com
CONTENT EDITOR
Johnalee Johnston, johnalee@worthit.com
EDITOR
Barbara Scofidio, barbara@worthit.com
CONTRIBUTING EDITORS
Jessie Fetterling, Vicki Arkoff, Aine McAteer
DESIGN/PRODUCTION MANAGER & STAFF WRITER
Steve Grasso
AD TRAFFIC MANAGER
Daimee Feliz
MARKETING/SALES ASSOCIATES
Ali Behar, ali@worthit.com
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CHAIRMAN/FOUNDING EDITOR
Hal Herman
PRESIDENT/EDITORIAL DIRECTOR
Black on white
Laurel Herman, laurel@worthit.com
EXECUTIVE VICE PRESIDENT
Gary Herman, gary@worthit.com
EXECUTIVE EDITOR
Paloma Villaverde de Rico, paloma@worthit.com
CORPORATE DIRECTOR OF MARKETING
Andrea F. Sper, andrea@worthit.com
SALES STAFF
MONIQUE AGALIOTIS
Northeast USA, MD, VA, DC, OH, IN, Eastern Canada,
Europe
917.244.7000, monique@worthit.com
MARGARITA ALVAREZ
Mexico
011.52.998.287.1545, margarissima@gmail.com
LISA MARIE COSTA
CA, OR, WA, AK, Western Canada, Asia
949.244.4760, lisamarie@worthit.com
BRENDA GOODWIN
South Florida, Midwest USA, Caribbean,
Central & South America, Hawaii
305.828.0123 x160, brenda@worthit.com
TERRY MURPHY
CO, ID, NM, WY, ND, SD, NE, MT
305.828.0123 x120, terry@worthit.com
TERRI TONKIN
FL, MO, OK, TX, Southeast USA
305.828.0123 x182, terri@worthit.com
KAREN SMITH
AZ, NV, UT
954.614.9704, karen@worthit.com

from the editors
Everything has its season. And when it comes to
orchestrating the high-impact and highly localized
meetings and incentives programs that attendees
crave, this is a very good thing.
This issue explores the changing dynamics of
incentives, and boy are they changing. The tangible
rewards of a job well done are now frequently tagged
Laurel
Herman
Laurel
Herman
Laurel
Herman
Laurel
Herman
with a heartfelt desire to give. You'll find many
examples of this throughout our incentives issue-
from wetland conservation projects in Monterey (see
our cover story, "The Incentives Impact," on page 22)
to hands-on horse rehabilitation interactions in New
Mexico (page 12). One cruise line exec recommends
a Darwin-inspired adventure as this year's top
incentive experience, while another says complete
Johnalee Johnston
and utter pampering is the way to go (18).
Along with becoming increasingly good, incentives
are now inching toward getting well. Self-indulgence
is taking a back seat to wellness programs that
incorporate local environments, activities and
traditions, and whether Himalayan salt therapy or a
chocolate and strawberries rubdown in Texas (57),
luging down the mountainside in New Zealand (90),
BarbaraBarbara
ScofidioScofidio
sipping a local brew on the Daytona Beach Ale
Trail (31) or learning how to incorporate feng shui
into event design at one of our very own Visionary
Summits (there's a great infographic on page 80),
providing attendees with hyperlocal feel-good options
is a must-do for 2018 incentives.
Of course, few things give the proverbial pat on
the back like a VIP red carpet experience. And, few
destinations pull it off like Los Angeles (52) can.

Don't forget to pamper yourself,
Johnalee

prevuemeetings.com / worthit.com
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Table of Contents for the Digital Edition of Prevue March-April 2018

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