Prevue November-December 2017 - 27
Left: Zurich West (photo credit: Switzerland Tourism)
employment for people with disabilities and special needs.
Cleantech is also thriving industry here, and meetings and
conventions come with built-in sustainability-from conscientious
management of resources to recycling, low energy consumption
and environmentally friendly transport. The country's first CO2-free
innovation district, the Blue Factory Innovation Park, recently
opened in Fribourg at the site of the old Cardinal Brewery. While this
was happening, the solar-powered plane the Solar Impulse was
buzzing overhead as the first fuel-free plane to travel around the world.
Switzerland's natural bounty not only informs how hotels approach
energy usage (culling energy from lake water is common; the Hotel
Villa Honegg in central Switzerland, the Beau-Rivage Palace on the
shores of Lake Geneva, and the Badrutt's Palace Hotel in St. Moritz
all use lake water to generate heat and air conditioning-Badrutt's
also pays it forward by powering the nearby Grevas school), but how
attendees connect with local environments. A CSR outing with the
WWF may entail restoring ancient moorland or planting river banks,
followed by a sprawling buffet lunch with local specialties. Groups of
up to 30 will join conservation experts for activities with the Mountain
Forest Project. This one culminates with lunch cooked over an open
fire in the forest.
What Local Experiences Do
"Neighborhoods for after-hours events.
Millennials in particular don't see an after-hours
cocktail party as the last event of the night.
They are looking to experience even more of
the local vibe at lounges and other venues that
are trendy. In New York, holding a corporate
dinner at a venue near a hot neighborhood like
the Lower East Side will enhance networking
and the millennial experience."
-Karen Shackman, founder of Shackman
Associates New York