Prevue September-October 2016 - 46

Citizen Watch Citizen Watch ranked as the second largest retail watch brand in 2015, behind Rolex. The exclusivity of these premium timepieces make the brand's products a frequent gift for top performers and team members who have reached the highest levels of achievement. Watches can often pose a challenge for corporate gifting at events, however, due to budgetary constraints. "A brand that compliments and enhances the company's brand is typically not a knock-off found on top of counter retail displays or sold by a street vendor in New York," says Richard L. Low, VP of special markets. "But that makes the watch even more of an aspirational item, since it is not given lightly and to just anyone. If the proper watch is selected, then the recipient will wear it frequently, and it will serve as a reminder of a job well done and also cause others to perform better to achieve in the same manner." The most popular watches from Citizen are technical in nature, such as atomic watches that receive a signal from the atomic clock and re-calibrate themselves every morning. Known for their Eco-Drive watches, which are powered by light and never need a battery, Citizen launched the first smartwatch, the Proximity, in 2014. The latest version of Proximity is compatible with Apple and Android smartphones and provides notifications for texts, emails and voicemails. citizenwatch.com; citizenpremium.com Links Unlimited "Providing a unique gift and distributing it in a unique way, creates excitement and memories that are talked about for years," says Bret Williams, director of global event services. "In the end, this disseminates throughout the company and ideally incentivizes the next person to achieve goals which will allow them to participate the following year." The Ray-Ban Experience is currently one of the gifting company's most popular options. It taps into the trend for experiential gifting as well as the growing enthusiasm for premium retail merchandise over decorated promotional products. Instead of giving away cheap sunglasses with the company logo printed on them, the Ray-Ban Experience allows attendees to try them on and choose from several of the iconic brand's styles. The result is that attendees take home something that they will actually wear and use. "Each time they utilize, they will remember what a great event you provided them," says Williams. "Your guests will be able to sample, try on or listen to the gifting product at your event. You'll receive one point of contact that works with your event manager/venue contact and oversees inventory management, staging area setup and teardown, and the attendees' gift distribution. If you're looking for a no stress, no mess, all-inclusive pricing model, look no further." linksunlimited.com 46 | prevuemeetings.com http://www.citizenwatch.com http://www.citizenpremium.com http://www.linksunlimited.com http://www.prevuemeetings.com

Table of Contents for the Digital Edition of Prevue September-October 2016

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Prevue September-October 2016 - T1
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Prevue September-October 2016 - S1
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