Recommend August 2010 - (Page 26)

KARiSMA sweetens the pot continued from page 24 El Dorado Royale is an adults-only haven. provide them with a variety of powerful promotional tools to enhance sales and business.” Among these is the Tango Marketing System, a free lead database and e-mail marketing program where agents can centralize clients’ contact info. Qualified agents are able to organize their database with market sources, send customized e-campaigns and promos with their own logos and receive customized feedback that lets them create more targeted e-mails. Additionally, they’ll be able to set up web banners on their websites. Next time you schedule a site inspection at a Karisma property, let their camera crew know and they’ll host the video on YouTube. You can easily focus the video on your niche market, e-mail it to your clients and include a call to action at the end of each video. Plus, you’ll be “out there” for millions of YouTube users to discover. Additionally, GIVCs are included in advertising campaigns and on a designated web page accessible to the public that allows them to search for those agents who are closest to them. GIVCs are also able to customize the Azulitos Activity Book, created by Azul Hotels by Karisma and Fisher Price. Karisma is able to design contact information stickers for each Vacation Consultant so that they can place it on each activity book and thus advertise their agency. At Azul Beach Hotel, children 5 and under enjoy a special Baby & Toddler Inclusive Program. Upon check-in, they receive a smoothie and Azulitos Activity Book, and are pampered with kids’ menus, the Jugueteca Lending Program by Fisher Price, their own swimming pool and other extras. They’ll also get to pick from a DVD menu, which comes with popcorn delivery. Moms get a customized yoga and jogging program with babies in tow, plus story time on the beach. Families with babies under 3 get a whole bag of convenient gadgets they can use while at the property, including baby monitors, milk heaters, bathrobes, tubs, cribs and bottle sterilizers, along with Gourmet Gerber food. The program also provides agents with a variety of certificates for clients that include beachfront massages, room category upgrades and beachfront dinners. Karisma also provides a wide array of marketing materials, including posters and postcards, brochures and flyers—all customizable. Yet another perk? One thousand complimentary 26 august 2010 business cards each year with your contact information and the GIVC logo. Then there’s the GI Diamond Program, which tips its hat to Vacation Consultants who have produced more than the minimum required for the GIVC Program. Each of the program’s four levels is based on the number of room nights booked and comes with increasing perks such as complimentary room nights and year-end bonuses for each room night sold over the previous year. “With the unveiling of the Diamond Program, representing our highest-achieving GI Vacation Consultants, we have seen the number of agents in this category double since December 2009, along with the growth of our GI Wedding Consultant program,” says Chomat. “We are constantly bolstering the GIVC Program so agents can expect to see ongoing, new initiatives intended to generate leads and drive bookings in the coming months.” All of Karisma’s resorts offer the famous Gourmet-Inclusive program—and impressive and generous as it is, it might not be what true gourmand clients look for—although El Dorado Royale has taken it a step further with fresh produce from its own greenhouse. This 70,000sq.-ft. area provides a wide variety of organic herbs and vegetables— cucumbers, tomatoes, chilies, bell peppers and more—to its home resort and sister properties. El Dorado Royale provides guided tours of the greenhouse. El Dorado Spa Resorts & Hotels by Karisma is offering up to 15 percent off through The Faster, The Better promotion, for travel Dec. 23April 11, 2011 (holidays excluded) for stays booked by Oct. 31. Rates at El Dorado Royale start at $177 pp, per night, inclusive of the Gourmet Inclusive Experience, which comes with 24-hour room service and full-service concierge. Karisma is offering group and wedding FAMs in October. For additional information and to find out about special agent rates and other details, visit their “Travel Agents” section on their website. n contact information Karisma Hotels & Resorts: (888) 280-7558; karismahotels.com recommend.com http://www.karismahotels.com http://www.recommend.com

Table of Contents for the Digital Edition of Recommend August 2010

Editor's Notes/Agent Speak
Hotel Desk
Tour Talk
Uniworld's River Royale
Discover flanders
Five-Star Taiwan
Karisma Sweetens the Pot
Barcelo Los Cabos Palace Deluxe
Playa Grande Resort & Grand Spa
Central America Calling...
Garza Blanca Preserve, Resort & Spa
Israel With Goway Travel
Puerto Rico: A community Experience
Hyatt Regency Curacao Golf Resort, Spa and Marina
The Bahamas: Players' Paradise
Orlando World Center Marriott Resort
All-American St. Louis
PH Towers by Westgate, Las Vegas

Recommend August 2010