Developments April-May 2014 - (Page 106)

MEMBERSHIP Behind the Curtain BY SHARON SCOTT, RRP J Sharon Scott, RRP, CEO of SharonINK PR & Marketing (SharonINK.com), is a freelance writer and PR expert in the resort and recreation industries. Her e-mail is Sharon@SharonInk.com. ohn Small, RRP, chairman of ResortCom International L.L.C., is chairman of the ARDA Membership Committee. After participating on this and other committees for the last 16 years, he's learned there is more to running an effective trade association than meets the eye. "I can recall that during my very first ARDA convention, I was befriended by a young man named Randy Goodhope, who was the association's membership director and committee liaison at the time," says Small. "I remember that I was seeking directions to the golf event, and Randy was very kind in making me feel welcome, giving me all of the information I needed, and making sure later to check in with me to see if I had a great time at the event. (Regrettably, my golf score has certainly not improved over time.) Following that first day and this early introduction to ARDA, I learned that his hospitality and helpfulness were not the exception but rather the rule among attendees and staff." Small adds: "Randy and other ARDA staff encouraged me to get involved in joining committees and helping organize the association's activities. There is certainly no mystery or barrier to overcome if someone wants to get into the thick of things. If anything, it's a gauze curtain, certainly not an iron one. "During my first convention, I felt overwhelmed. But eventually over the course of the years, I have become more and more comfortable. Seeing many of the same faces over and over each year and then ARDA Membership Committee Michael A. Ashton Director of Business Development Merlin Software Robert Gibbs, RRP Broker Grand Timber Lodge, Inc. John M. Locher, RRP Owner Locher & Associates Jeff Noonan, RRP Director RCI Robert Hunter Black Jr. VP of Sales & Marketing Continental Central Credit, Inc. Jeremy S. Grogg CHA, RRP Vice President of Operations Kees Vacation Rentals Kerri Luther Fidelity National Timeshare Suzanne F. Owens VP Sales & Marketing Kenyon International, Inc David M Dawson Vice President Global Connections Don L. Harrill, RRP President/CEO Holiday Inn Club Vacations Ellen Devine, RRP Exec. Assist. to President & CEO Bluegreen Corporation Robert A. Kobek, RRP President CustomerCount Dennis M. Ducharme, RRP President InnSeason Resorts Nicole Kosmas Director, Business Development Interval International Jay C. Finley III, RRP President Compass Resort Group John Lee, RRP, MIM CFO Christie Lodge Owners Assoc. 98 - Developments arda.org Nico F. March, RRP The March Group of Wells Fargo Advisors Ginger Matsukawa Vice President Old Republic National Title Paul Mattimoe CEO Perspective International Ltd. Lynn P. McCrory, RRP President The PAHIO Development, Inc. Jared Meyers Chairman Legacy Vacation Club Sharon Scott, RRP CEO SharonINK PR & Marketing Lisa Siegert-Free, RRP General Manager Christie Lodge Owners Assoc. John Small, RRP (ARDA Membership Committee Chairman) Chairman ResortCom International L.L.C. John Sutherland Exec VP, Sales & Marketing Holiday Inn Club Vacations http://www.SharonINK.com http://www.arda.org

Table of Contents for the Digital Edition of Developments April-May 2014

UP FRONT
FIRST WORD
AROUND THE INDUSTRY
MEMBER PROFILE
TRENDS
INTERNATIONAL
LEGAL
LET'S ROC
RE-INNOVATE: FROM LEGACY TO CURRENCY
RECIPE FOR GROWTH: KEY INGREDIENT FOR SUCCESS
PROCESS AND PROGRESS
TAPPING IN
WIN
CHARITY SPOTLIGHT
FINANCE
AIF
RESORT OPS
MEMBERSHIP
MEMBERSHIP UPDATES
LAST WORD

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