Developments April-May 2014 - (Page 116)

LAST WORD A Balance of Give/Take: ARDA World 2014 I © Joanne S. Lawton/Washington Business Journal Come and take freely for your business success but also plan to give back... n the words of Winston Churchill, "We make a living by what we get, but we make a life by what we give." I love this quote, as it aptly captures why we come together as an association of professionals to develop our business acumen, refine the policy impacting our industry, and work with competitors and colleagues for a common good. In that spirit, I invite you to actively partake in the smorgasbord of offerings at ARDA World 2014! This year's convention is full of events at a 50,000-foot vantage point, as well as laser-focused, more specific opportunities. But I ask you to come to this feast-40-plus educational sessions, six forums and super-sessions, 100-plus booths, and dozens of networking events- with this Churchill quote in mind. Come and take freely for your own success but also plan to give back, in terms of your opinions, thoughts, and commitment to build up the industry. The ARDA Board and Committees (especially Meetings and Awards), with the focus of committed and professional staff-leads, have developed a program that I am incredibly proud of-one of the best in my 15 years! We have much to be excited about in terms of our industry's future. All indicators point to a vastly improved marketplace with a return to more robust growth after five years of retraction and sluggish rebound. Today's industry is more consolidated with well-capitalized companies at the helm, complementing the regional and smaller independent players who birthed our industry. Consumers have a better understanding of our vacation products, the greater hospitality industry has accepted us as an important sector, and the financial community has embraced our business model with support. My excitement about where we are today doesn't mean that we can ignore the challenges ahead. Instead, we must tap into the strength derived from today's environment to address the issues that still impede our industry's development. I believe that ARDA World 2014 will help facilitate problem-solving discussions on issues like global development, the reputation and image of timeshare, a more transparent secondary market, and tools for legacy resorts. Our theme-"next-gen" owners, products, and business models-is about forward thinking. From our keynote speaker to the Sales and Marketing Forum, these subjects are front and center, and our committees and councils offer great means to do some real roll-up-yoursleeves work. The only ingredient left to add to our banquet of offerings is your input and commitment, which is what drives effective change across the board. This is a call to action for you to join us for this give-and-take opportunity! I began this column with a Churchill quote, but for those of you who prefer a more simple, rhetorical approach, I'll leave you with some Dr. Seuss wisdom: "Unless someone like you cares a whole awful lot, nothing is going to get better...it's not." See you at the ARDA World feast! Come hungry, but also don't forget to bring your best personal recipes to the table. Howard C. Nusbaum, RRP President 108 - Developments arda.org http://www.arda.org

Table of Contents for the Digital Edition of Developments April-May 2014

UP FRONT
FIRST WORD
AROUND THE INDUSTRY
MEMBER PROFILE
TRENDS
INTERNATIONAL
LEGAL
LET'S ROC
RE-INNOVATE: FROM LEGACY TO CURRENCY
RECIPE FOR GROWTH: KEY INGREDIENT FOR SUCCESS
PROCESS AND PROGRESS
TAPPING IN
WIN
CHARITY SPOTLIGHT
FINANCE
AIF
RESORT OPS
MEMBERSHIP
MEMBERSHIP UPDATES
LAST WORD

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