Developments April-May 2014 - (Page 98)

AIF One-Stop Learning ARDA's Foundation Supports Industry Education BY JUDY KENNINGER, RRP I Judy Kenninger, RRP, is principal of Kenninger Communications and has worked many years in the industry. Her e-mail is judy@kenningercommunications.com. n 1991, when ARDA published its first guide to the industry, things were different. How different? The Internet had just been opened to commercial use. A new product form called "points" was creating excitement among prospective owners. And the book was called the ARDA Education Institute Resource Manual because the ARDA International Foundation had yet to come into existence. Now, of course, the Internet is how things are done, most new buyers purchase points, the guide is called Timeshare Industry Resource Manual, and it's published by the AIF. The new revision due out in early 2015 will only be accessible through the AIF's online portal, AIFEducates.org. "The site is really a one-stop shop for anything related to industry education," explains Darla Zanini, RRP, AIF executive vice president. "Whether you're an established professional or a newcomer, the AIF Learning Center offers ways to advance your career or enhance your professional knowledge from the comfort of your own computer and at your convenience. It's all here-from Webinars to on-line courses to professional certification." Professional Development Timeshare industry professionals are often introduced to the AIF's educational offerings through the AIF Qualification Test, which many companies require new employees to pass. The test measures mastery of the material in the Timeshare Industry Resource Manual, which covers key topics across all aspects of timeshare, from project analysis and development to personnel, operations, ethics, marketing, sales, and regulation. It's also the first step toward achieving AIF's professional designations, Associate Resort Professional ("ARP") or Registered Resort Professional ("RRP"). 90 - Developments arda.org "Our e-learning platform allows users to access courses, complete work and then pick up where they left off," says Katie Bonilla, education manager for the AIF. "They can take tests on their schedules. Before, most people had to wait until an employer offered the test or they attended an ARDA meeting." Once they register on the site and set up a password, users can access their courses and track progress toward achieving ARP or RRP designations. The site makes it easy to record credits, which are earned by attending ARDA meetings, authoring industry-related articles, or serving on ARDA committees. Our platform allows users to access courses, complete work, and then pick up where they left off... There are several other courses offered on the site. * Partnership Strategies: Winning in the New Economy was created by a team of industry experts and is presented by Shari Levitin. The course covers ways to market, sell, and service the timeshare product in a consumer-friendly manner. * Timeshare 101 is intended for professionals working within a timeshare organization who lack previous industry experience or those looking to learn more about aspects of the industry outside their specialty. * Certified Timeshare Supervisor Exam is available for those who have completed the http://www.AIFEducates.org http://www.arda.org

Table of Contents for the Digital Edition of Developments April-May 2014

UP FRONT
FIRST WORD
AROUND THE INDUSTRY
MEMBER PROFILE
TRENDS
INTERNATIONAL
LEGAL
LET'S ROC
RE-INNOVATE: FROM LEGACY TO CURRENCY
RECIPE FOR GROWTH: KEY INGREDIENT FOR SUCCESS
PROCESS AND PROGRESS
TAPPING IN
WIN
CHARITY SPOTLIGHT
FINANCE
AIF
RESORT OPS
MEMBERSHIP
MEMBERSHIP UPDATES
LAST WORD

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