Parking September 2010 - 28

HVAC and Ventilation Strategies— Emerging Technology Solutions

Steve Little, LEED-AP, and president, Level Solutions

your company using social media/ media strategies, our marketing experts will take an in-depth look at what is becoming one of the most exciting marketing platforms for the parking business. Moderator: Jerry Skillett, vice president, Central Parking

9 – 10:30 am

General Session: CEO Forum
10:30 – 10:45 am Energy Break 10:45 am – 12:15 pm

Lighting and Lighting Control Strategies—Practical Analysis

Jeff Pinyot, president, ECO Parking Lights and PARKING magazine columnist

12:15 – 2:15 pm Annual Luncheon 2:30 – 6 pm Exhibit Hall Grand Opening
Commonwealth Hall

Concurrent Business Sessions (2)
A Legal Update for the Parking Industry
Michael L. Stevens, Partner, Arent Fox, Washington, D.C. In this lively and interactive session, NPA Legal Counsel Mike Stevens will report on recent cases, legislation, regulations and other legal developments affecting the parking industry. Although the focus will be on developments in labor and employment, premises liability and contract law, Mike will also take questions from the audience.

Social Media and Parking Marketing
Using Facebook, Twitter, LinkedIn, Google search/maps/listings and other social media to help market the parking industry is no longer something to LOL about. In fact, if you know what “LOL” means, odds are you’re already pretty far along on the learning curve and getting the ball rolling should be a snap. And if you don’t—well it’s not too late to learn. But even if social media is free to use and easy to learn, why bother at all with it? Because if your parking business is not using it, you’re leaving money on the table! To help get you started and learn how to best market

7 – 7:30 pm New Members and First-Timers Reception
By invitation only Flagship

7:30 – 9:30 pm Opening Reception
Lighthouse—Plaza Level

Wednesday, October 13
8 am – 5 pm Registration 8:30 – 9 am Continental Breakfast

Intelligent Transportation Systems
Jon M. Ramirez, vice president, sales and marketing, Federal Signal Technologies Group

The presenter will share a vision of how to apply emerging technologies within your industry. What lessons can be learned from other industries?

National Parking Association PARKING September 2010

Parking September 2010

Table of Contents for the Digital Edition of Parking September 2010