Cablefax The Magazine - July 2022 - 8
APP
ESPN App
It's hard to top the all-inone
digital sports experience
delivered by this
robust digital platform. With
an elegant, intuitive interface,
the ESPN and Disney
Media Entertainment Distribution
teams have combined
direct-to-consumer
streaming, authenticated
TV Everywhere streaming for nine networks, scores,
premium editorial content, fantasy sports game and
so much more. Is it any wonder the ESPN App, which
houses ESPN+, reigned as the No. 1 sports app in
2021? ESPN stands out with personalization. For
example, editors can write 32 different team-specific
headlines when the NFL Power Ranking comes out
each Tuesday, which is then pulled into the highly
personalized " My News " feed. The ESPN+ app has to
be dependable and state of the art, with more than
5,400 soccer matches streaming on it from around
the world-not to mention 75 exclusive NHL games.
1
NBCUniversal
ST
Olympics
Tentpole App
NBCU's first-ever tentpole app for distribution
partners was a hit, with its availability on
NCTC member set-tops and in Verizon homes (an estimated 3
million homes nationwide). The app enhanced NBCU's coverage
of the Tokyo Summer Olympics and Beijing Winter Olympic
Games on set-top box platforms by offering direct integration
for seamless user authentication and a highly curated Olympics
experience. Nobody was left out with NBCU supporting MVPD
TVE authentication flow for systems unable to handle direct
integration.
2
ND
Spectrum
Access App
Made for the blind/visually impaired and
3
8
July 2022
RD
deaf/hard-of-hearing communities, the
Spectrum Access App delivers on its
commitment to make entertainment more
accessible to all. It's a real passion project,
with Charter purchasing the original technology from ActiView
and using mostly volunteer talent internally to build out the app. It
contains a library of audio description and closed captioning content
that can be paired with the user's movie or show watching
experience, is compatible with any platform, and is available for
free to anyone in the U.S.
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Cablefax The Magazine - July 2022
Table of Contents for the Digital Edition of Cablefax The Magazine - July 2022
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