Cablefax The Magazine October 2022 - 62
ORGANIZATION AWARDS
These companies aren't just talking the talk. They are walking the walk when it
comes to creating a culture that's open to everyone. Our Organization Awards turn
the spotlight on entities that are making a difference in the workplace, community
and world at large. This year's honorees include an advertising initiative aimed at
helping clients better reach underrepresented audiences, a trailblazing employee
resource group, an intensive program to bring more diversity into the writers'
room, a brand campaign that shows the breadth and diversity of a news giant,
a community service initiative supporting Black businesses and an internal
program that diversifies the talent pipeline and develops existing employees.
COMMUNITY OUTREACH
Altice USA | Coalition to Back Black Business
When Black-owned businesses struggled to stay afloat
during the wake of the pandemic, Altice USA stepped up.
It became a partner of the Coalition to Back Black Business
in the fall of 2020, committing $1.5 million to fund the
multi-year initiative that aims to provide $14 million in grant
funding and a number of other resources to Black-owned
SMBs. Altice USA spread the word about the grants soon
after becoming a partner and has continued promoting it
across its social media channels as well as its Optimum
and Suddenlink blogs.
The team chose to use moments like Black History Month,
Women's History Month and National Black Business
Month to highlight the stories of business owners that
were making a difference in their communities and were
able to take their businesses to the next level after receiving
support and mentorship through the grant program.
In the Coalition's first year, its partners distributed 600
grants to Black-owned small businesses across 33 states,
giving them the ability to continue paying employees, purchase
PPE or pivot their business models to fit the changing
habits of today's consumer. And in the two years since
Altice USA joined the cause, it has personally given out
$5,000 grants to 183 SMBs across its Suddenlink and Optimum
footprints, with 93 of those coming within the last
12 months.
62
The company understands that funding is only one part of
the solution, offering all of its grantees the opportunity to
participate in a mentorship program where they can receive
advice and additional support from Altice USA leadership
and other industry professionals. The grantees from
the 2021 cohort also had the chance to apply for additional
$25,000 enhancement grants with Altice USA supporting
four of the 20 grants awarded in June.
October 2022
CablefaxDiversity.com
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Cablefax The Magazine October 2022
Table of Contents for the Digital Edition of Cablefax The Magazine October 2022
Cablefax The Magazine October 2022 - 1
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