Cablefax The Magazine October 2022 - 63
DIVERSITY & INCLUSION INITIATIVE
The People Advisory Council | Turner Sports
Turner Sports knows how to set a goal and build out the
playbook that will ensure its success. In 2020, the company
created the People Advisory Council, an internal, DEI-focused
organization spearheaded by SVP, Talent Relations
& Special Projects Tara August.
The project serves two key purposes: to develop internal
programs that give current employees ongoing personal
and professional development opportunities, and to diversify
the programmer's talent pipeline by reaching out into
underserved and underrepresented communities. Every
extension and event planned under the People Advisory
Council is designed to break the mold.
" She Got Game " is an annual event offering women in
college and the early stages of their career visibility into
the paths available to them in the world of sports. It keeps
gaining in popularity, attracting more than 600 attendees
in 2021. Turner Sports has also expanded events like its
annual ENGAGE Summit, a gathering for HBCU students
to learn about careers in sports and engage in networking
and various workshops. It launched the Oscar Pope
Lift Every Voice Fellowship in 2021, opening the door for
student journalists of color to produce an on-air interview
at a major sporting event. Thus far, three students have
been given opportunities through the fellowship to gain
on-camera experience at the 2021 and 2022 NBA All-Star
Weekends as well as the 2022 Division I Men's Basketball
Tournament Final Four Weekend.
Internally, Turner Sports has continued pushing its hiring
and retention practices to ensure it can attract diverse
talent and keep those individuals engaged. That inspired
the PAC Passport, a program launched last year that gives
employees a chance to gain hands-on experience in other
areas of the business they wouldn't typically engage with,
as well as the PAC Advisors, a group dedicated to giving
a critical eye to applicant pools and finding new ways to
broadcast open roles.
CablefaxDiversity.com
October 2022
63
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Cablefax The Magazine October 2022
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