Cablefax The Magazine - April 2014 - 31

Why Him? With more than three decades of industry experience,
Martinez knows how to build and cultivate leaders,
fostering creativity, collaboration and results by communicating
to employees at every level.
I watch most programming on this device: iPad
TV show I'd most like to have a cameo in:
" Duck Dynasty "
One thing I would do all the time if I could:
Run a winery
Dish I can make and that would impress a celebrity
chef: BBQ ribs
My favorite business/motivational book: Leadership
Secrets of Attila the Hun
24. NOT AFRAID
Amy Lynch
Title: President, MCTV
Years in Cable: 35
Education: BBA, College of William and Mary
Best Advice: Grow old, but don't grow up.
Why Him? When Gessner speaks, people listen. The
second-generation president of the family-owned
MCTV is always looking for new business ideas, not
just for his company but for the entire industry. He
spent several years on the NCTC board ensuring
small cable operators had a seat at the table with the
major programmers. Now at ACA, he's taking on the
retransmission consent challenge.
Title: Area VP, Comcast Southwest Bay, CA
Years in Cable: 16
Education: UCONN; Tuck School of Business Executive
Leadership
Best Advice: Carpe Diem.
Why Her? Fear of heights didn't stop Lynch from jumping
out of an airplane at 14,000 feet to celebrate her
30th birthday. At Comcast, nothing has stopped her from
achieving superior operating results, improving customer
service and, uh... heightening employee engagement.
I watch most programming on: Xfinity TV
My favorite business/motivational book: The
Power of Positive Thinking by Norman Peale
TV show I'd most like to have a cameo in? Jimmy
Fallon's Grass Roots Band - NBC's Tonight Show
The technology that will most benefit cable over
the next year is: Xfinity TV on the X1 platform
Favorite restaurant: Gary Danko, San Francisco
Favorite vacation spot: Amalfi Coast
The last time I had a good laugh: Yesterday! I've got
a great team-we work hard but have a lot of fun too!
The biggest innovation in cable over the last year
is: Xfinity TV on the X1 platform
25. THE CABLE GUY
Robert Gessner
I watch most programming on this device: TV
The biggest innovation in cable over the last year:
Our home-grown proactive maintenance system.
TV show I'd most like to have a cameo in? " Lock N
Load " with R. Lee Ermey.
John, Paul, George or Ringo? Paul
The technology that will most benefit cable over
the next year is: The Internet
Favorite Cable Show memory: The " lead balloon "
launch in Las Vegas, circa 1982
My ideal celebrity partner on DWTS: If I have to
dance, Audrey Hepburn from " Sabrina. "
Favorite vacation spot: Where ever I am headed next.
Beach or mountains? Mountains
Dish I can make and that would impress a celebrity
chef: My Thanksgiving deep fried turkey.
If someone forced me to cut the cord and only
watch 3 over-the-top shows, they would be: I
am very linear, so I probably would just choose to
read a book.
26. RIDING THE WAVE
Steve Weed
Why Them? These three aren't your typical C suite
types, and Wave is all the better for it. In addition to
being Wave's CFO, Schattenkerk oversees customer
care and programming. It only makes sense that
he wears several hats: Schattenkerk worked on the
financial and operational sides of businesses before
joining Wave: He was President/CFO of Saltmine, a
Seattle-based web site and software developer. Wave
is Weed's second act in the cable space: He became
one of the first cable execs to launch high-speed
Internet service as head of Seattle-based Summit
Communications, which he sold in 1999, before
bringing his expertise to Wave. Friedman tirelessly
worked on raising the visibility of the retransmission
consent overhaul and putting it on the national
agenda when he was chairman of ACA (elected in
2008 and re-elected in 2010). Even during his farewell
address to ACA members in 2011, he stressed
the need for the FCC to adopt new retrans rules
along lines recommended by indie operators.
Weed
I watch most programming on this device: TiVo
The biggest innovation in cable over the last year:
Roku & Amazon HDMI streaming sticks
TV show I'd most like to have a cameo in:
" Shark Tank "
I wish Congress would just... let TV content be sold
to all cable operators for the same price.
The technology that will most benefit cable over
the next year is: IP video
Favorite Cable Show memory: Ted Tuner talking
about Fox's proposed 24 news channel. " I am going to
squish 'em like a bug " ...
Oscars or Grammys? Grammys
Favorite vacation spot: On the boat
Beach or mountains? Beach
My favorite business/motivational book: The
Ultimate Question
Schattenkerk
Title: CEO, Wave Broadband
Years in Cable: 33+
Education: Harvard Business School
Best Advice: Happy employees create happy customers.
Steve Friedman
Title: President/COO,
Wave Broadband
Years in Cable: 31
Education: BS, Accounting,
University of Southern California
Best Advice: Think on behalf of the customer.
Wayne Schattenkerk
Title: CFO, Wave Broadband
Years in Cable: 13
Education: BS, Accounting, University of Notre Dame;
MBA, University of Washington
Best Advice: Figure out how you can best enjoy life.
Cablefax: The Magazine
April 2014
I watch most programming on: Television
John, Paul, George or Ringo? Ringo. I always wanted
to play the drums.
Cable exec I'd least like to see twerking: Bob
Ormberg from GCI
Twitter or Instagram? Neither. I am social-media
challenged.
One thing I would do all the time if I could: Scuba dive
Beach or mountains? The beach!
Desert island album? It would have to be two: Jimmy
Buffet's A1A and Guns N' Roses' Appetite for Destruction
27. PILOT DUNCAN
Ron Duncan
Title: President/CEO,
General Communications
Education: Bachelor's degree, Economics,
Johns Hopkins University;
Master's of Business Administration,
Harvard Business School
Best Advice: If you don't like what you are doing, do
something else.
cablefaxmag.com
31
http://www.cablefaxmag.com
Cablefax The Magazine - April 2014

Table of Contents for the Digital Edition of Cablefax The Magazine - April 2014
