Cablefax The Magazine - December 2012 - 37

64. PUBLIC
PERSONAE
Sarah Barnett
Title: EVP/GM,
Sundance Channel
Number of Years in
Cable: 11 (14 years
with BBC UK)
Education: B.A., Warwick University
Jennifer Caserta
Title: President/GM, IFC
(pictured, upper right with family)
Number of Years in Cable: 15
Education: B.A., Hunter College
Best Advice in 7 Words or Less:
Make sure you have fun.
Charlie
Collier
Title: President/GM,
AMC
Number of Years in Cable: 19
Education: B.A., Bucknell
University; MBA, Columbia
University
Best Advice in 7 Words or
Less: Know when to use fewer,
not less.
65. GOING
INTERNATIONAL
Mark Hollinger
Title: President/CEO, Discovery
Networks International, Discovery
Communications (pictured, right)
Number of Years in Cable: 21
Education: BA, Colgate; JD, Yale
Law School
Best Advice in 7 Words or Less:
Deserve victory.
Luis Silberwasser
Title: EVP/Chief Content
Officer, Discovery
Networks International,
Discovery
Communications
CableFAX: The Magazine
Kim Martin
Title: President/GM,
WE tv
Number of Years in
Cable: More than 21
Education: B.S., GA College and GA
State; MBA, Georgia State
Why Them? Now 18 months old, AMC
Networks is a vibrant global company,
trading at nearly $50 per share and
generating plenty of cash. While going
public means more scrutiny for this
quartet, they seem to be responding
well. Last year we praised the
ebullient Martin for her keen market
savvy in adding programming for the
under-served black female market with
" Braxton Family Values. " That series did
so well that the youngest Braxton sib,
Tamara, got her own series, " Tamara
& Vince. " Collier's crown jewel, " Mad
Men, " left the 2012 Emmys sans
hardware for the first time. But season
five was " Men's " most watched,
averaging 2.6 million total viewers, up
15% from the prior season. And no
series had more Emmy nominations
(17), helping AMC to grab a record 34,
topping all basic cable nets. Again. With
the departure this year of Evan Shapiro,
Caserta took the full reins at IFC and
responded by tightening the narrative of
the already funny " Portlandia, " helping it
grab two Emmy noms. She also greenlit
a scripted show about comedian Marc
Maron. Barnett followed last year's
Golden Globe-winning mini " Carlos "
with the excellent " Appropriate Adult, "
which brings American viewers inside
the English justice system and earned
a Golden Globe nom for Emily Watson.
Barnett's next projects involve Oscar
winners: mini " Top of the Lake, " written
by Jane Campion, and " Rectify, " a legal
drama from Ray McKinnon.
Caserta
Early bird or night owl? Both... I've
had insomnia since I was 15 years old.
Favorite fictional character?
George Costanza
The potato chip flavor that needs
to be invented... Bacon, maple
syrup and sea salt.
The one thing I'd do differently
if I could go back to high school:
My hair.
My famous last words: Rosebud
One app I'd never put on my iPad:
I'm afraid to download The Ugly Meter.
The one topping that should
never be put on a hot dog:
Ketchup. My kids love it on hot dogs,
and I don't get it.
The one thing I tell my kids about
success in life: Success is meaningless
if you're not happy.
Bands I would actually go see live:
Kiss, The Who and Foo Fighters
My guilty television pleasure is...
" The Soup "
If I invented my own app it
would... Help me sleep.
Collier
The one thing I'd do differently
if I could go back to high school:
Graduate
My famous last words will be:
" What does this switch do? "
My favorite restaurant: Los Pollos
Hermanos
Why Them? Thanks to Hollinger,
Discovery International's revenue
increased 20% in Q1, followed by
double-digit growth of ad and affiliate
revenue. He was behind TLC's international
rollout, which now reaches an
impressive 227 million subs in more
than 150 countries across the globe.
His strategy? Localize content to fit
each specific market. Other accomplishments
this year include the launch
of Discovery Kids in Asia-Pacific and ID
in Latin America. As the content guy,
Silberwasser formed a top-notch development
team and commissioned a
hefty slate of programming for the DNI
portfolio, while simultaneously negotiating
U.S. buy-in for the titles. Next year
he plans to increase commissioned
December 2012
nam Style-just try not to like it.
Favorite fictional character?
Atticus Finch
I'd give up my cell phone for a
week if... David Zaslav would give
up his.
programming and work more closely
with recently acquired London-based
production house Betty to create localized
content, on a global scale.
Hollinger
Early bird or night owl? Both since I
don't get much sleep anyway.
Gangnam style or Mozart? GangThe
one thing I'd do differently
if I could go back to high school:
Get a haircut.
Why isn't TV Everywhere... everywhere
yet? Too many players with
conflicting agendas.
My favorite restaurant: Rockland's
Barbecue - Washington, DC
Band I would actually go see live:
The Proclaimers
My favorite vacation spot: Italy
My favorite iPad app: Sunday
Times of London
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