Cablefax The Magazine - December 2012 - 46

89. ONE
DIRECTION
Alfred Liggins
Titile: Chairman/CEO,
TV One
Why Him? Liggins, who
this fall took over TV
One's daily operations
after the departure of
Wonya Lucas, is moving
full-throttle to rebrand as
the network " Where Black
Life Unfolds. " A series
of stories of black life
in America are just part
of the expanding slate
of originals, poised to
capture the black female
audience in particular.
Given Tyler Perry's new
exclusive partnership with
Oprah Winfrey's OWN and
several general-interest
networks making a play
for the African-American
market, the competition
is surely heating up.
My favorite restaurant:
Milos in New York City.
My favorite business
book: Jack Welch's
Winning.
My favorite vacation
spot: Anywhere warm,
sunny, and breezy where
there is golf, tennis and a
beach.
90. DEEP BREATH
Jason Klarman
Title: President, Oxygen Media
(pictured, 3rd from left)
Number of Years in Cable: 19
Education: MBA, NYU; BA, University of
Michigan
Best Advice: Get on the board early.
Why Him? " Live Out Loud " is not only
the tagline for Oxygen, it also perfectly
captures Klarman's management and
creative style. Pushing the envelope
comes naturally for Klarman who, in his
early days, worked on diverse publicity
projects from the " Teenage Mutant Ninja
Turtles " to The Kennedy Foundation. In
2012, " The Glee Project " was a crownEarly
bird or night owl? Both
Favorite fictional character? Holden
Caulfield from Catcher in the Rye
Disney World or Universal Studios
Orlando? Universal Studios Orlando
Worst thing I've ever heard someone
say in a meeting: " That's not how
we do it. "
My favorite vacation spot: New
Zealand
ing success for Klarman, who also put a
great emphasis on the social media and
digital campaign. With almost double
the amount of original programming
planned for 2013, Klarman's team will
work to ensure that Oxygen offers content
to viewers wherever and whenever
they want it.
91. A LEAGUE OF
HIS OWN
David Rone
Title: President, Time Warner Cable Sports
Number of Years in Cable: 13
Education: BA, Tufts University;
JD, Northwestern University
Best Advice in 7 Words or Less: Define
success-don't let success define you...
Why Him? Rone started TWC's sports division and, within the next
year, plans to double it. To reach that lofty goal, he's rolling out two
new Southern California regional sports networks this season, with
46
cablefaxmag.com
the LA Lakers as its crown jewel. Distributors have been clamoring
for deals to deliver matches of the network's' top-tier sports teams,
which also include the Los Angeles Sparks and David Beckham's LA
Galaxy. Look for Rone to carry that momentum in 2013 as he likely
competes for the Dodgers broadcasting contract when it expires next
season.
Early bird or night owl? Both!
I'd give up my cell phone for a week if... Melinda Witmer gave up hers
at the same time!
My favorite vacation spot: Four Seasons Hualalai Resort, Kona, Hawaii
My favorite fictional character: James Bond
The one thing I tell my kids about success in life: Live by the golden
rule: Treat others as you wish others to treat you.
December 2012
CableFAX: The Magazine
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