Cablefax The Magazine - July 2015 - 10
2015 Top Ops Awards
MSO SOCIAL RESPONSIBILITY AWARD
Comcast's National Recycling Program
Comcast Cable
With 84,000 cable employees in 39 states, nothing Comcast does on
a national scale is small. That includes taking steps to be kinder to
the environment. Comcast believes its 2014 recycling effort, the National
Recycling Program (NRP), was the industry's " most ambitious
environmental project " of the year. Our judges agreed, honoring it
with this year's Social Responsibility Award.
The program aimed to simplify the MSO's recycling effort, yet it
was approached with the care, planning and precision of rolling
out a sophisticated piece of technology. In fact, NRP's life began
similarly to that of many Comcast products, beginning with a
one-month pilot effort in small markets in each of the MSO's
three divisions.
For the program to work, Comcast's 80-person Environment, Health
and Safety (EHS) staff realized its elements had to be easy for
employees to understand, communicated to them clearly and be
convenient to use. So corporate representatives working with local
EHS managers personally launched the program, which included
all recyclable material and touched employees across all Comcast
departments and its 1,250 facilities.
The basics of the reverse logistics, used-material recycling effort were
color-coded signs and receptacles: blue bins for used taps & splitters;
orange for used cords and cables; green for cardboard only; and black
for trash only. On each sign were illustrations showing items that were
OK to be placed in the colored bins and those that were not.
RCN and Patriot Media Consulting congratulates
the Grande team for being recognized as the
industry's social media maverick and one of cable
operation's best of the best!
10
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July 2015
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Cablefax The Magazine - July 2015
Table of Contents for the Digital Edition of Cablefax The Magazine - July 2015
Contents
Cablefax The Magazine - July 2015 - Cover1
Cablefax The Magazine - July 2015 - Cover2
Cablefax The Magazine - July 2015 - Contents
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