Cablefax The Magazine - June 2018 - 30

51. THE IRON MAN
Paul Buccieri
President
A+E Studios & A+E
Networks
Portfolio Group
Years in Cable: 17+
Education: CSUN
Buccieri's goal may be to
participate in every Iron
Man competition around
the world, but he's already
achieved the status of
Iron Man at A+E. Leading
the in-house production
arm of the company is
52. AD IT ALL UP
Jon Steinlauf
Chief U.S. Advertising Sales Officer
Discovery
Years in Cable: 33
Education: Duke University
It's no surprise Steinlauf landed
in a plum position post-merger,
heading up U.S. ad sales across all
of Discovery's brands. As president
of national ad sales for Scripps Networks Interactive since 2003, he
had headed one of the strongest teams in the industry, and there's no
reason to think he'll do anything but step on the accelerator in the newly
merged behemoth. He hit the ground running at the combined companies'
Upfront, touting cross-platform solutions for more than 8,000 hours
of original programming, including 500 scripted shows airing in 2018.
53. DOLLARS & SENSE
Christy Shibata
CFO
NBCUniversal Cable
Entertainment
Years in Cable: 12
Education: BS, Computer Science,
Bucknell University
A licensed sake professional,
Shibata knows all about combining
the right ingredients to make
the perfect concoction. That's the
same sensibility she brings to
her role overseeing NBCU's cable
business properties. She was instrumental
in overseeing deals for
taking majority stakes in Craftsy
30
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no small task, but over the past 12 months, Buccieri has
been the force behind A+E Studios series orders including
" Blue Book " and " The Breach: Inside the Impeachment of Bill
Clinton, " both for History. The new year started with a bang
as A+E Studios signed a two-year first look development deal
with Thruline Entertainment, and 2018 has seen Buccieri
overseeing the season 3 premiere of Lifetime's " UnREAL " in
February, with the second season launch of History's " SIX "
coming later this year.
Best advice your mom or dad ever gave you? Work hard, be
kind to others and believe in yourself.
What product or service could you not live without? My iPhone
What's the first thing you read in the morning? New York Times
Favorite podcast: " The Daily "
If you could have a superpower, what would it be and why? To
participate in every Iron Man competition around the world. ■
The biggest innovation in cable over the last year?
I'm excited that branded cable channels can enhance the
experience for their fans with TV Everywhere apps. All
screens, live feeds, on demand, complete seasons, and
sneak previews create more value for the cable subscription
and extend reach for advertisers.
Favorite short-form content? Other than what we
do at Discovery, I like sports highlights. It's a great way
to keep up.
What product or service could you not live without?
The Fly Delta app. I'm on the road all the time.
What does the future look like for skinny bundles and flexible
packaging? The most important thing about skinny bundles is that we now
have an entry point for younger people. I read recently that 50% of skinny
bundle subscribers are in their 20s.
If you could have a superpower, what would it be and why? To predict
the ratings for shows before they air! ■
and Priv a little over a year ago. Rebrands and expansions, like
everything else in television, have to make financial sense so
Shibata kept a particular close eye on Sprout rebranding as
Universal Kids, as well as Oxygen's move to becoming a crime
destination network with programs including " Cold Justice " from
Dick Wolf.
The biggest innovation in media/broadband over the last
year? The introduction of virtual MVPDs like YouTube and Hulu TV
If you wrote a " Black Mirror " episode, what dark side of
technology would you explore and why? The impact of home
listening devices like Alexa and Siri. What are they actually hearing
in people's homes, and what do they do with that information?
Your favorite restaurant? Yopparai on Manhattan's the Lower
East Side-owned by my husband and me!
What product or service could you not live without? SoulCycle
What's the first thing you read in the morning? NY Times app
Last show I binged not on my network(s)? " UnREAL "
Favorite podcast? " 10% Happier with Dan Harris " ■
June 2018
Cablefax: The Magazine
http://www.cablefaxmag.com

Cablefax The Magazine - June 2018

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