Cablefax The Magazine - November 2012 - 10

{
Most Powerful Women in Cable 2012: The Top 50
14. Eileen O'Neill
Group President, Discovery Channel, TLC
and Discovery Fit & Health
Discovery Communications
O'Neill had an especially fruitful
year at Discovery, which delivered
its best-ever fourth quarter in 2011.
TLC has continued to deliver as
well, maintaining 28 series that averaged 1 million P2+
viewers. She is a " homegrown talent. " Having started at
Discovery as an unpaid intern while earning a graduate
degree, O'Neill was hired into the Discovery operations
department upon graduation. " Discovery Channel's
amazing content drew me fresh out of grad school. The
allure of producing original material for a curious audience
has not lost its appeal, " she says.
What drew you to cable? " Discovery Channel's amazing
content drew me fresh out of grad school. The allure of
producing original material for a curious audience has not
lost its appeal. "
Juggling busy days: " I gave birth. I can do anything. "
A quick mid-day re-energizer? " 6th floor vending machine. "
15. Cyma Zarghami
President
Nickelodeon/
MTVN Kids and Family Group
Zarghami has been with
Nickelodeon for 26 years, which
means she's been on the supply
side of children's programming
for almost two generations. She manages the network's
staggering $20 billion business as producer of original kids
and family content across television, feature films, digital,
consumer products and recreation. Recently she's turned
a keen eye to developing original content as sandbox
rival Disney threatens to topple Nick's No. 1 reign, and
to providing programming for busy moms with the new
launch of the NickMom night-time block. This spring
Zarghami gave the commencement address at her alma
mater, the University of Vermont, advising grads to trust
their gut, keep it real and " never underestimate when the
stars align. It doesn't happen that often. "
16. Joan Gillman
EVP/President, Time Warner Cable Media
Time Warner Cable
The dynamic Gillman heads up
TWC's entire ad sales force and
leads the effort to deliver advanced
advertising, data and interactive
solutions for advertisers and
network partners. Gillman has completely reengineered
her group for greater efficiencies and effectiveness. " As
cable celebrates 60 years of innovation, it continues
10
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to look for new and better ways to use connectivity to
enhance consumers' lives with multi-screen TV and media
experiences and higher speeds, " she says. " Consumers
enjoy TV and the Internet better with cable. "
Juggling busy days: " The best way to juggle a busy day
is to anticipate as much in advance as possible. Your
guess, if informed, is as good as anyone's. Then, align
the team on common goals and filters, agree on roles and
responsibilities, delegate appropriately, and focus your
time on eliminating the obstacles that stand in the way of
the team achieving the goals. "
17. Brooke Johnson
President, Food Category
Scripps Networks Interactive
Johnson has been integral in
turning the food genre into a
pop culture phenomenon, which
has resulted in numerous recent
successes in SNI's food category.
For one, Food Network's " In the Kitchen " app was the No.
1 paid food app in iTunes, and the network enjoyed its
highest-ever first-quarter ratings earlier this year. Johnson
has overseen several key brand extensions at Scripps,
including a partnership with Major League Baseball and
the brand's new wine portfolio, Entwine. " Cable as a
pioneering industry was always very open to women, and
it remains so to this day, " she says.
Juggling busy days: " I have a few mantras I use to maintain
maximum efficiency, which allows me to accomplish what I
need to do at work and at home. One is, match the time of
the meeting to the potential value of the meeting (low value,
low investment of time). Another is, handle a piece of paper
or electronic correspondence only once. Make a decision. "
A quick mid-day re-energizer: " Sushi. "
18. Jacqueline Hernández
COO, Telemundo Media
Prioritizing is how Hernández
manages to keep up with her
busy days. " You may not get to
everything, but you'll at least get
to the most important things if
you order them, " she says. And
Hernández has a lot of important things on her plate.
She's strategically grown Telemundo's market share, with
Telemundo and mun2 having their best Upfront season
ever in 2011, delivering more than 20% growth year-toyear.
She also leads Telemundo's digital and emerging
business team, which drives the net's presence on digital,
mobile and social platforms.
What drew you to cable? " The power of brands. Cablers are
some of the best brand builders, each really differentiating
its brand essence, promise and as a result distinct
audience. "
November 2012
CableFAX: The Magazine
}
http://www.cablefaxmag.com

Cablefax The Magazine - November 2012

Table of Contents for the Digital Edition of Cablefax The Magazine - November 2012

Contents
Cablefax The Magazine - November 2012 - Cover1
Cablefax The Magazine - November 2012 - Cover2
Cablefax The Magazine - November 2012 - Contents
Cablefax The Magazine - November 2012 - 4
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