POWER March 2013 - 59

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Global Business Reports
POWER MEXICO
Services: A Key Area for
Private Participation
Services and energy eficiency are two
key areas in which the private sector can
be involved in the power industry in Mexico.
Whilst according to CFE, IPPs will remain
a secondary method of generation
despite their advantages, the only limits
on the need for services are the size and
demand of the industry itself. 2012 was
a comparatively quiet year
for contractors
and suppliers as CFE hesitated to
increase
spending
during
an
election
year, preferring to wait until the political
change was inalized before making
signiicant budgetary decisions. As a
result, though the market has slowed
in the past year, with the advent of
business-friendly President Peña Nieto
and CFE's own aims of extending
and
maintaining
its
services,
spending will be renewed in 2013.
CFE's
In
a speech given to the industry at the
Technological Museum of CFE (MUTEC)
on 17th October 2012, former President
Calderón explained: " One of our priorities
over the last years has been to modernize
the Mexican energy industry. This has
been very important for us as it has a direct
effect on the competition in the industry,
the economic growth and the overall welfare
of our society. We know that our country
relies heavily on the energy industry
and that it is key for the development of
our country and this is why we have taken
well planned steps that will have direct effects
on its advancement. "
Growth projections
It is this will to modernize and advance
within the federal government, and by extension
CFE, that will push demand in the
private sector. Lillian Lopez, general manager
at Marley Mexicana which provides
water-based cooling systems and solutions
for power plants, is positive about the market's
opportunities for Marley's business.
" Compared to last year, this year has seen
a lot of movement in the industry which
has given many small businesses the budgets
to invest in our types of products. We
now cover 65% of the market, which is a
very good position to be in. Our hopes for
growth this year may appear conservative
at 15%, but this is a natural stutter caused
by the election. With political stability restored,
these igures will pick up again.
From 2011 to 2012 our growth was 35%, "
she explains.
Alejandro Gutierrez Vera, general manager
of Mexican company Serpro, is also very
positive: " Over the past 10 years we have
achieved a growth of about 100%, and
since 2010, we have grown 20%. 35% of
the electricity produced by the CFE is regulated
by Sepro products. Pemex and the
CFE are our biggest customers in Mexico
and we also serve customers in Guatemala,
the Dominican Republic, Chile, Argentina,
Colombia and El Salvador. We are a
Mexican company with Mexican engineers
and have great expectations for growth. "
Energy eficiency
Another key area in which there is growth
within the energy services industry is the
March 2013
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POWER March 2013

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