Avionics News March 2013 - 78

series

BUSINESS BASICS
B Y

G R E G

L A S L O

Fight and Flight

How to Beat Your Fear and Boost Your Business

A

little fear is a good thing.
Generally no good can come
from playing in traffic, wrestling hungry lions or leaning over
the sill of tall buildings.
Fortunately, our brains and bodies are wired to avoid each of
these; a surge of emotions act as
nature’s flashing red light. And for
the most part, this onboard danger
detector is a nifty thing; except
when it’s not.
Big and beautiful as our brains
are, they are not sharp at discerning between real and perceived
fear. As a result, we can get essentially the same reaction whether
we’re running from a bear, delivering a speech or preparing to fire a
wayward employee: stress, anxiety
and a range of other emotional and
physical fireworks.
But that’s no way to run a business. Eventually, we have to face
fears that stalk us and simply lead.
While this is undoubtedly easier
said than done, we’ll make greater
strides when we recognize why
we have those fears, how they can
shape our work life and how we

78

avionics news

•

march

2013

Managing your fears means understanding
why you have them, why you need to fix them
and then taking the right steps to do what
is necessary. When you do, you’ll help your
business soar — even if you are afraid of heights.

can learn to beat them. In the end,
you just may find that not facing
your fears is the most frightening
outcome of all.
Fear Factors
According to the experts, our
machinery for dealing with fear
comes from a time when we had big
things to worry about, and both the
roots of our fears and the kinds of
fear we still experience helped us
survive. In the absence of man-eating beasts, though, these relics just
get in our way unless we can trick
ourselves into workarounds.

We have five innate, primal fears
that emanate from deep within our
brains. We fear extinction and physical mutilation, but we also fear a
loss of autonomy, separation from
and abandonment by our loved
ones, and humiliation and shame.
Psychologists and brain researchers
speculate those last three came from
our days as hunter-gatherers, when
being voted out of the pack and sent
into the dangerous wilderness came
with unfavorable consequences.
Today, we may have traded hunting parties for co-workers. But we
still have the same hardware, which



Avionics News March 2013

Table of Contents for the Digital Edition of Avionics News March 2013

Point of Communication
AEA Now
The View from Washington
International News and Regulatory Updates
Android Devices and Software to EFBs, Tablets and Accessories
Member Profile
Testing Technology
Avionics News Through the Years
A Conversation With...
Member Profile
AEAviators
Minimal Panels
Before & After
Clear Skies Ahead
Aviation Aces
Legal Ease
Meat and Potatoes Avionics
Business Basics
Lines of Communication
What's New
Avionics News March 2013 - Intro
Avionics News March 2013 - Cover1
Avionics News March 2013 - Cover2
Avionics News March 2013 - 1
Avionics News March 2013 - 2
Avionics News March 2013 - 3
Avionics News March 2013 - Point of Communication
Avionics News March 2013 - 5
Avionics News March 2013 - AEA Now
Avionics News March 2013 - 7
Avionics News March 2013 - 8
Avionics News March 2013 - 9
Avionics News March 2013 - 10
Avionics News March 2013 - 11
Avionics News March 2013 - 12
Avionics News March 2013 - 13
Avionics News March 2013 - The View from Washington
Avionics News March 2013 - 15
Avionics News March 2013 - International News and Regulatory Updates
Avionics News March 2013 - 17
Avionics News March 2013 - 18
Avionics News March 2013 - 19
Avionics News March 2013 - Android Devices and Software to EFBs, Tablets and Accessories
Avionics News March 2013 - 21
Avionics News March 2013 - 22
Avionics News March 2013 - 23
Avionics News March 2013 - 24
Avionics News March 2013 - 25
Avionics News March 2013 - Member Profile
Avionics News March 2013 - 27
Avionics News March 2013 - 28
Avionics News March 2013 - 29
Avionics News March 2013 - Testing Technology
Avionics News March 2013 - 31
Avionics News March 2013 - 32
Avionics News March 2013 - 33
Avionics News March 2013 - 34
Avionics News March 2013 - 35
Avionics News March 2013 - Avionics News Through the Years
Avionics News March 2013 - 37
Avionics News March 2013 - A Conversation With...
Avionics News March 2013 - 39
Avionics News March 2013 - Member Profile
Avionics News March 2013 - 41
Avionics News March 2013 - 42
Avionics News March 2013 - 43
Avionics News March 2013 - AEAviators
Avionics News March 2013 - 45
Avionics News March 2013 - 46
Avionics News March 2013 - 47
Avionics News March 2013 - Minimal Panels
Avionics News March 2013 - 49
Avionics News March 2013 - 50
Avionics News March 2013 - 51
Avionics News March 2013 - 52
Avionics News March 2013 - 53
Avionics News March 2013 - Before & After
Avionics News March 2013 - 55
Avionics News March 2013 - Clear Skies Ahead
Avionics News March 2013 - 57
Avionics News March 2013 - 58
Avionics News March 2013 - 59
Avionics News March 2013 - Aviation Aces
Avionics News March 2013 - 61
Avionics News March 2013 - 62
Avionics News March 2013 - 63
Avionics News March 2013 - Legal Ease
Avionics News March 2013 - 65
Avionics News March 2013 - 66
Avionics News March 2013 - 67
Avionics News March 2013 - 68
Avionics News March 2013 - 69
Avionics News March 2013 - Meat and Potatoes Avionics
Avionics News March 2013 - 71
Avionics News March 2013 - 72
Avionics News March 2013 - 73
Avionics News March 2013 - 74
Avionics News March 2013 - 75
Avionics News March 2013 - 76
Avionics News March 2013 - 77
Avionics News March 2013 - Business Basics
Avionics News March 2013 - 79
Avionics News March 2013 - 80
Avionics News March 2013 - 81
Avionics News March 2013 - Lines of Communication
Avionics News March 2013 - 83
Avionics News March 2013 - 84
Avionics News March 2013 - 85
Avionics News March 2013 - 86
Avionics News March 2013 - 87
Avionics News March 2013 - 88
Avionics News March 2013 - 89
Avionics News March 2013 - What's New
Avionics News March 2013 - 91
Avionics News March 2013 - 92
Avionics News March 2013 - 93
Avionics News March 2013 - 94
Avionics News March 2013 - 95
Avionics News March 2013 - 96
Avionics News March 2013 - Cover3
Avionics News March 2013 - Cover4
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