Pacific Coast Society of Orthodontists Bulletin Winter 2012 - (Page 2)

PRESIDENT’S MESSAGE INCREMENTAL CHANGE by Dr. Bryan Williams, PCSO President Dr. Williams A s I transition into my role as president of PCSO, I reflect on my wonderful years of involvement in this great organization and look forward to the coming year as your president. My first position in PCSO leadership started simply, when in the late 1990s I served as a member of the Budget Committee and the Reserves and Investment Committee. It was a joy to work with bright and dedicated individuals who had a clear focus on the well-being of our members, our patients and the specialty of orthodontics, and the experience provided me with immense personal growth. As the years passed by, I enjoyed a progressive increase in involvement in a number of different positions, and now I am reaching the culmination of that journey. This is indeed a special time in my life. In looking back, I must begin by extending a welldeserved thanks to outgoing President Rob Merrill. Rob skillfully guided PCSO through an ever-evolving environment of change in society and in orthodontic practice, and we all owe him genuine thanks. Rob is moving gracefully to his role as past president, and in this capacity he will be there as I seek his sage advice. Also, I must thank every one of our members who volunteers for roles in leadership. There are too many to recognize individually, but I assure you that without these deeply committed individuals—who are very generous with their personal time—the PCSO would not be the best constituent organization in orthodontics. I would also be remiss in not making a special mention of thanks to Jill Nowak and her management and support team. I have worked with all of the team members, and I assure you that their support of the mission of the PCSO is a core personal value. In the coming year, my personal mission is to continue the pathway of incremental change that has been PCSO’s hallmark. Each year we become a stronger, more efficient and more focused organization, and my goal is to continue on that path. Every leader stands on the shoulders of those who came before him/her, and I intend to build on the legacy. There are many work groups, committees, and task forces that carry on the day-to-day operations of your organization and set pathways for future success. Each of these groups is very important to PCSO, but I feel I should highlight some of the initiatives that have the potential to make a huge impact on the daily lives of our members. As you no doubt know by now, the PCSO Bulletin is now being produced in an electronic format. We are excited about this move; it will provide a much richer and more dynamic reading environment which we know, based on publishing trends in general, is more appealing to modern readers. This major change in the Bulletin has been developed through the combined efforts of the Communications Review Task Force and the Communications Committee. Over the coming year, this work group will continue to review all of the electronic communications vehicles of the PCSO and develop a plan to keep us on a path to a continued strong electronic presence. To maintain organizational success in a changing environment, we have an active Critical Issues Task Force (CITF), which is composed of three work groups actively engaged in analyzing issues important to the membership. The current CITF is focusing on examining innovative educational opportunities for our membership, promoting the orthodontist as the specialist to provide orthodontic treatment, and finding innovative approaches to assure member retention in organized orthodontics. This group is hard at work, and we anticipate the development of great ideas and creative programs. The long-term success of an organization depends on engaging a strong cadre of leaders. In the interest of continued success, the Leadership Development Task Force was initiated this past year. This group is working on strategies for assuring the nurturing and development of our current and future leaders. The Monterey meeting was a special event marking the 100th anniversary of PCSO. It is a particularly exciting time as PCSO moves into its second century. It will be a century of great change, and PCSO will continue to evolve and adapt to continue as an organization that provides relevance and value for its members. Many thanks to the membership for the opportunity to serve as your president. S 2 P C S O B U L L E T I N • W I N T E R 2 0 1 2

Table of Contents for the Digital Edition of Pacific Coast Society of Orthodontists Bulletin Winter 2012

Incremental Change
What a Time it Was!
Invisalign
AAO Trustee's Report
A need, A dream, A reality: A team approach produces an extraordinary outcome
PRECEDENT Orthodontists on Devices
The Complexities of Successful Herbst Treatment
Dr. Bryan Williams
Presentation Software
Treatment Planning: The Magic Step
Comprehensive Mixed Dentition Approach
Social Media 101 for Orthodontists
Update on Bonding 2012
Create the Future by Looking Back: 100 Years of PCSO
PCSO Business
Component Reports
AAOF Report
PCSO at a Glance
Case Report Pre-Treatment
Case Report Post-Treatment
In Memory

Pacific Coast Society of Orthodontists Bulletin Winter 2012

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