InTents August/September 2023 - 26

" YOU CAN UNLOCK
ALMOST LIMITLESS
POSSIBILITIES IN
TERMS OF FORMAT,
DESIGN, FUNCTIONALITY
AND LAYOUT. "
-JOE EIMER
LOSBERGER DE BOER
PRECIOUS REAL ESTATE
The increase in attendance left
tournament organizers with the challenge
of trying to accommodate everyone on
a course with a finite amount of space.
The solution, of course, was to expand
vertically by installing multistory tents.
" A lot of the decision to go to twostory
or more is how precious the real
estate is on a golf course, relative to the
demand of patrons to be at that spot, "
says McCollister.
A great example, he explains, is the
very hole at which Smith is working. " The
17th hole at TPC Sawgrass is that iconic
hole that everyone wants to be around, "
he says. " At some point we ran out of real
estate for single-level tents, so we went
up. That is generally the biggest driver in
the decision to go multilevel-you have
a prime piece of land at a sporting event
and you just grow upward when you can't
grow out anymore.
" I'm looking at six double-decker
tents around this 17th hole, " adds Smith.
" We just added the sixth one this year.
There would be no way to accommodate
everyone unless we went up. "
GROWING DEMAND
" In the last two years, coming out of
COVID, the demand for multilevels
has increased a lot, " says McCollister.
" There are inquiries for us to use them
at lacrosse and cricket events, and even
some tennis events have inquired lately. "
While Shaffer primarily works on golf
LEFT: Shaffer Sports & Events of Houston,
Texas, installs viewing stands and
hospitality structures at about 18 golf
tournaments a year. It also provides
installations for the Presidents Cup,
shown here, every four years. Photos
courtesy of Shaffer Sports & Events.
BELOW: When there is no more real
estate to go out, you have to go up.
Not much space is left unused in this
design by Shaffer Sports & Events.
tournaments-about 18 a year where the
company builds hospitality structures
and grandstands, including the Presidents
Cup every four years-it also does motor
sports and some horse racing. According
to McCollister, the largest double-decker
tent the company has built was 25 by
90 meters at the 2022 Presidents Cup
in Charlotte, N.C., and the largest triple26
intents
aug-sept 2023

InTents August/September 2023

Table of Contents for the Digital Edition of InTents August/September 2023

InTents August/September 2023 - Cover1
InTents August/September 2023 - Cover2
InTents August/September 2023 - 1
InTents August/September 2023 - 2
InTents August/September 2023 - 3
InTents August/September 2023 - 4
InTents August/September 2023 - 5
InTents August/September 2023 - 6
InTents August/September 2023 - 7
InTents August/September 2023 - 8
InTents August/September 2023 - 9
InTents August/September 2023 - 10
InTents August/September 2023 - 11
InTents August/September 2023 - 12
InTents August/September 2023 - 13
InTents August/September 2023 - 14
InTents August/September 2023 - 15
InTents August/September 2023 - 16
InTents August/September 2023 - 17
InTents August/September 2023 - 18
InTents August/September 2023 - 19
InTents August/September 2023 - 20
InTents August/September 2023 - 21
InTents August/September 2023 - 22
InTents August/September 2023 - 23
InTents August/September 2023 - 24
InTents August/September 2023 - 25
InTents August/September 2023 - 26
InTents August/September 2023 - 27
InTents August/September 2023 - 28
InTents August/September 2023 - 29
InTents August/September 2023 - 30
InTents August/September 2023 - 31
InTents August/September 2023 - 32
InTents August/September 2023 - 33
InTents August/September 2023 - 34
InTents August/September 2023 - 35
InTents August/September 2023 - 36
InTents August/September 2023 - 37
InTents August/September 2023 - 38
InTents August/September 2023 - 39
InTents August/September 2023 - 40
InTents August/September 2023 - 41
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InTents August/September 2023 - 43
InTents August/September 2023 - 44
InTents August/September 2023 - Cover3
InTents August/September 2023 - Cover4
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