FY22 Annual Report - 2

FROM THE
Bryan Snodgrass, Busey
Chair, Board of Directors, 2021-2022
While remnants of the pandemic continue to linger
in the community, Visit Champaign County and the
Board of Directors set out to speed up the recovery
of the travel and tourism industry in the area. Through
thoughtful sales and marketing initiatives, alongside
new events and programs, fiscal year 2022 brought
extraordinary results with a strong return in visitor
traffic, while also continuing to support our mission of
strengthening economic opportunity and enhancing
the lives of residents.
Among the many initiatives in FY22 that supported our
mission:
* The long-awaited return of the IHSA Boys State
Basketball Tournament to the State Farm Center
* The launch and growth of the Chambana Welcome
Crew, assisting new and potential residents in
making the greater Champaign County area home
* The kick-off of the Champaign County African
American Heritage Trail, which will serve to
educate residents, visitors, and students on the
powerful stories of African Americans who shaped
our community
These programs and events stand out as hallmarks
of what Visit Champaign County does best-bringing
people together to positively showcase the community
and make sustainable impacts that will benefit the area
for years to come.
It is the everyday activity at Visit Champaign County
that truly makes the team successful-assisting
conference planners to ensure a positive experience,
meeting with sports planners to bring attention to our
state-of-the-art facilities, telling the stories of our local
businesses and attractions through daily marketing
efforts, planning and executing engaging TikTok videos,
and welcoming visitors and residents to the community
with a smile on their faces. As Chair, I am comforted
knowing the team at Visit Champaign County puts their
best foot forward every day to fulfill their mission.
The optimism, creativity, and determination of the entire
Visit Champaign County team and Board of Directors
are the driving factors behind the near Herculean
rebound after COVID-19 wreaked havoc on the
hospitality industry.
While there are still challenges to face, from staffing
shortages to inflation, be certain that business is
back, creating meaningful impacts that support our
residents. I look forward to the continued growth
and positivity this organization brings to the greater
Champaign County area.
Bryan

FY22 Annual Report

Table of Contents for the Digital Edition of FY22 Annual Report

FY22 Annual Report - 1
FY22 Annual Report - 2
FY22 Annual Report - 3
FY22 Annual Report - 4
FY22 Annual Report - 5
FY22 Annual Report - 6
FY22 Annual Report - 7
FY22 Annual Report - 8
https://www.nxtbook.com/champaigncounty/annualreport/fy22-annual-report
https://www.nxtbook.com/champaigncounty/annualreport/FY20AnnualReport
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