City of Baytown Strategic Plan 2023-2027 - 14

STRATEGIC DIRECTIVE: ECONOMIC PROSPERITY
B
aytown is already a place of economic opportunity,
and even more economic potential. The economic
condition of Baytown is one of its top strengths,
with a healthy job market spanning over several
industries and various income levels. To make continued
strides in this area, the City will work to attract the necessary
businesses to accompany that job growth and offer residents
increased convenience. The City will work to recruit additional
dining, entertainment, and shopping options so that Baytown
residents can more frequently stay within city limits for their
daily needs. It will also work to invest in parts of town where
much of this potential remains, namely, downtown and South
Baytown. The City will also work on other areas that contribute
to maintaining a healthy and growing economy, namely its
housing supply. Through these efforts, the city will remain an
attractive destination for families and residents of all ages.
I WANT TO LIVE IN A
COMMUNITY WHERE I CAN
LIVE, WORK, AND PLAY
WITHOUT HAVING TO
LEAVE BAYTOWN. "
"
WHAT DOES SUCCESS LOOK LIKE?
* Increased quality and diversity of shopping, dining, and
entertainment options
* Increase in number of small businesses served and launched
* Increase in commercial property tax revenue from
expanded operations
* Growth in average local household income
* Continued low unemployment
* Diversified commercial presence across the city
12
baytown.org
KEY INITIATIVES
* Continue to recruit new retail and expand local shopping options
for residents
* Continue to support the growth of local dining options
* Adopt action plan for mall renovation and negotiate with local
property owners to recruit and attract new retail
* Attract additional entertainment opportunities for residents, namely
young families
* Recruit developers to match the forward vision land plan for San
Jacinto Blvd
* Pursue private development of Evergreen golf course and additional
commercial growth in South Baytown
* Work towards continued job diversification, including recruitment of
businesses tech sector, headquarters, light manufacturing, and more
* Continue to invest in the growth of Downtown Baytown and Texas
Ave. as an eclectic arts, cultural, and business center
* Evaluate policies to enforce health and safety standards to improve
downtown area
* Enhance Baytown's perception as a destination city, complete the
convention center constructon plan
* Evaluate possibilities of partnerships to land a waterfront
commercial development
* Continue to improve the City's permitting and building process to
promote growth and development
* Continue to attract residential development, namely a diverse set of
housing types to accommodate various income levels
* Invest and expand internal economic development team to keep up
with population and commercial growth
* Continue local workforce development efforts in coordination with
Lee College and GCCISD
http://www.baytown.org
City of Baytown Strategic Plan 2023-2027

Table of Contents for the Digital Edition of City of Baytown Strategic Plan 2023-2027
