ASET Technology Alberta Winter 2021 - 19

Image courtesy of Versatile Media Ltd.
Staying on top of such game-changing solutions is vital to
any entertainment technology hub that wants to avoid falling
behind. It's that understanding, fostered decades ago, that
has transformed Vancouver into a pinnacle of the industry,
according to Nancy Mott Basi. Basi is the head of strategic
development at Versatile Media, a virtual production pipeline
company. Before that, she spent ten years with the Vancouver
Economic Commission, witnessing how effective the
city's foresight has been to its current success.
" [Vancouver has] a forty-year history in filmmaking, in game
development, in technology. And with that, it gives us the
foundation to be able to pivot and move as things go forward, "
she says.
" For example, when VR/AR came out, we were able to take
a lot of that brainpower that came from storytelling, linear
and interactive, and technology and creativity, to focus on
getting that talent into the next big thing. "
As with virtual reality in arcades, gamification of live entertainment,
and decentralized databases in IP production,
Basi is seeing a marriage of previously unconnected areas
happening in Vancouver's creative technology sectors.
She points to the use of game engines to create visual effects
for films as an example of this.
" Using game engines to actually create movies, to create visual
effects, to create assets that, all these assets, because
they're in a game engine can go right into interactive VR - To
me, that's super exciting, " Basi says.
" It streamlines, it can save money, and hopefully lower the
barrier for some people who want to make content. And the
creative control is there from beginning to end, " she says.
Ultimately, it's clear to see that in addition to the completely
new entertainment technologies we see themselves,
the traditional avenues are using those tools to adapt and
evolve. The result of this isn't just an enhancement of the
old or a replication of the new, but an experience completely
unique unto itself.
TECHNOLOGY ALBERTA | WINTER 2021 | 19

ASET Technology Alberta Winter 2021

Table of Contents for the Digital Edition of ASET Technology Alberta Winter 2021

Table of Contents
ASET Technology Alberta Winter 2021 - Cover1
ASET Technology Alberta Winter 2021 - Cover2
ASET Technology Alberta Winter 2021 - 3
ASET Technology Alberta Winter 2021 - Table of Contents
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ASET Technology Alberta Winter 2021 - Cover3
https://www.nxtbook.com/dawson/aset/ta_spring_2022
https://www.nxtbook.com/dawson/aset/ta_winter_2021
https://www.nxtbook.com/dawson/aset/ta_fall_2021
https://www.nxtbook.com/dawson/aset/ta_summer_2021
https://www.nxtbook.com/dawson/aset/ta_spring_2021
https://www.nxtbook.com/dawson/aset/ta_winter_2020
https://www.nxtbook.com/dawson/aset/ta_fall_2020
https://www.nxtbook.com/dawson/aset/ta_summer_2020
https://www.nxtbook.com/dawson/aset/ta_spring_2020
https://www.nxtbook.com/dawson/aset/ta_winter_2019
https://www.nxtbook.com/dawson/aset/ta_summer_2019
https://www.nxtbook.com/dawson/aset/ta_spring_2019
https://www.nxtbook.com/dawson/aset/ta_fall_dec2018
https://www.nxtbook.com/dawson/aset/aset55anniversary
https://www.nxtbook.com/dawson/aset/ta_spring_2018
https://www.nxtbook.com/dawson/aset/ta_winter_2018
https://www.nxtbook.com/dawson/aset/ta_fall_2017
https://www.nxtbook.com/dawson/aset/ta_spring_2017
https://www.nxtbook.com/dawson/aset/ta_winter_2017
https://www.nxtbook.com/dawson/aset/ta_fall_2016
https://www.nxtbook.com/dawson/aset/ta_summer_2016
https://www.nxtbook.com/dawson/aset/ta_spring_2016
https://www.nxtbook.com/dawson/aset/ta_winter_2016
https://www.nxtbook.com/dawson/aset/ta_fall_2015
https://www.nxtbook.com/dawson/aset/ta_summer_2015
https://www.nxtbook.com/dawson/aset/ta_spring_2015
https://www.nxtbookmedia.com