MJBiz - October 2023 - 11

FIVE QUESTIONS
We haven't had much turnaround
here at all. We've had the same staff
for the most part since the beginning.
So that's been really cool.
As you know, retail is sort of a
revolving door. And I'm not experiencing
that here, so I'm really
grateful for that.
New York's illicit market is
as large as ever. How is that
affecting your business?
We're successful and hitting our
marks as far as sales goals and
quotas. We probably would be
exceeding them even more if there
weren't an illicit market.
It is kind of frustrating when you
see a bodega (selling marijuana)
a couple of blocks over from us,
and they get shut down and then
they're open again the next day. So
that is a frustration of ours.
But I think that the more people
who are educated on the legal
market, the more business we'll get.
And that's happening right now.
Our budtenders are educating our
customers, and they're coming back
and probably telling their friends.
We're continuing to grow our
community.
What challenges and successes
have you faced since you
opened last December?
Initially, it was supply and demand.
We no longer have that issue. We
have over 100 brands and 400
products.
I really want to pick up our delivery
business. And so, the challenge
has been trying to find unique and
creative ways to get the (delivery)
business above the 9%-10% that
we see.
I think we have to market a little
bit more and let people know that
it's fully legal and you'll get your
stuff in an hour. We're accurate,
we're friendly. And, again, finding
that trust from the customers.
As you know, the proceeds that
we make here go directly into the
Housing Works organization, and
we help people living with and
affected by HIV (and/or) AIDS and
homelessness by providing them
with job training, health care and
things like that.
For me, that's what makes us so
successful: that we're a for-profit
that's feeding into our nonprofit.
That's what separates us from
everybody. And that's why I'm so
proud of working here.
This interview has been edited for
length and clarity.
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MJBiz - October 2023

Table of Contents for the Digital Edition of MJBiz - October 2023

MJBiz - October 2023 - Cover1
MJBiz - October 2023 - Cover2
MJBiz - October 2023 - 3
MJBiz - October 2023 - 4
MJBiz - October 2023 - 5
MJBiz - October 2023 - 6
MJBiz - October 2023 - 7
MJBiz - October 2023 - 8
MJBiz - October 2023 - 9
MJBiz - October 2023 - 10
MJBiz - October 2023 - 11
MJBiz - October 2023 - 12
MJBiz - October 2023 - 13
MJBiz - October 2023 - 14
MJBiz - October 2023 - 15
MJBiz - October 2023 - 16
MJBiz - October 2023 - 17
MJBiz - October 2023 - 18
MJBiz - October 2023 - 19
MJBiz - October 2023 - 20
MJBiz - October 2023 - 21
MJBiz - October 2023 - 22
MJBiz - October 2023 - 23
MJBiz - October 2023 - 24
MJBiz - October 2023 - 25
MJBiz - October 2023 - 26
MJBiz - October 2023 - 27
MJBiz - October 2023 - 28
MJBiz - October 2023 - 29
MJBiz - October 2023 - 30
MJBiz - October 2023 - 31
MJBiz - October 2023 - 32
MJBiz - October 2023 - 33
MJBiz - October 2023 - 34
MJBiz - October 2023 - 35
MJBiz - October 2023 - 36
MJBiz - October 2023 - 37
MJBiz - October 2023 - 38
MJBiz - October 2023 - 39
MJBiz - October 2023 - 40
MJBiz - October 2023 - 41
MJBiz - October 2023 - 42
MJBiz - October 2023 - 43
MJBiz - October 2023 - 44
MJBiz - October 2023 - 45
MJBiz - October 2023 - 46
MJBiz - October 2023 - 47
MJBiz - October 2023 - 48
MJBiz - October 2023 - 49
MJBiz - October 2023 - 50
MJBiz - October 2023 - Cover3
MJBiz - October 2023 - Cover4
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