MJBiz - November/December 2023 - 74

Ope
M
innesota, of all places, has
become the hottest market for
low-dose, hemp-derived THC
beverages in the country-and likely
anywhere else, including Canada and
Europe.
The unexpected success of these cannabis
beverages could bode well for the
state's nascent recreational marijuana
market, with adult-use sales expected
to begin in 2025.
Recreational marijuana possession,
use and homegrows became legal in the
state on Aug. 1.
In the meantime, consumers of all
stripes are fl ocking to hemp-derived
THC beverages, with monthly sales
likely topping $1 million.
The rush has been fueled by
widespread retail access, easing stigmas
associated with cannabis and the state's
geographic position.
Illinois and Michigan, the nearest
states with adult-use sales, are hours
away from most Minnesota residents.
Minnesota regulators and
lawmakers paved a wide path where
hemp-derived THC could be sold in
74 November-December 2023 | MJBizMagazine
Minnesota's low-dose
THC beverage market
is booming
By Chris Casacchia
the Midwest market, a big reason why
the infused beverages are selling well
at liquor stores, restaurants, grocery
chains-such as Cub supermarkets-
and other locations that have
largely been closed to THC products
nationwide.
The 2018 Farm Bill legalized hemp
and opened the door for sales of
delta-8, delta-9 and other intoxicating
hemp-derived cannabinoids with up to
0.3% THC by dry weight.
The Minnesota market, which
doesn't require a license to sell hemp

MJBiz - November/December 2023

Table of Contents for the Digital Edition of MJBiz - November/December 2023

MJBiz - November/December 2023 - CT1
MJBiz - November/December 2023 - CT2
MJBiz - November/December 2023 - Cover1
MJBiz - November/December 2023 - Cover2
MJBiz - November/December 2023 - 3
MJBiz - November/December 2023 - 4
MJBiz - November/December 2023 - 5
MJBiz - November/December 2023 - 6
MJBiz - November/December 2023 - 7
MJBiz - November/December 2023 - 8
MJBiz - November/December 2023 - 9
MJBiz - November/December 2023 - 10
MJBiz - November/December 2023 - 11
MJBiz - November/December 2023 - 12
MJBiz - November/December 2023 - 13
MJBiz - November/December 2023 - 14
MJBiz - November/December 2023 - 15
MJBiz - November/December 2023 - 16
MJBiz - November/December 2023 - 17
MJBiz - November/December 2023 - 18
MJBiz - November/December 2023 - 19
MJBiz - November/December 2023 - 20
MJBiz - November/December 2023 - 21
MJBiz - November/December 2023 - 22
MJBiz - November/December 2023 - 23
MJBiz - November/December 2023 - 24
MJBiz - November/December 2023 - 25
MJBiz - November/December 2023 - 26
MJBiz - November/December 2023 - 27
MJBiz - November/December 2023 - 28
MJBiz - November/December 2023 - 29
MJBiz - November/December 2023 - 30
MJBiz - November/December 2023 - 31
MJBiz - November/December 2023 - 32
MJBiz - November/December 2023 - 33
MJBiz - November/December 2023 - 34
MJBiz - November/December 2023 - 35
MJBiz - November/December 2023 - 36
MJBiz - November/December 2023 - 37
MJBiz - November/December 2023 - 38
MJBiz - November/December 2023 - 39
MJBiz - November/December 2023 - 40
MJBiz - November/December 2023 - 41
MJBiz - November/December 2023 - 42
MJBiz - November/December 2023 - 43
MJBiz - November/December 2023 - 44
MJBiz - November/December 2023 - 45
MJBiz - November/December 2023 - 46
MJBiz - November/December 2023 - 47
MJBiz - November/December 2023 - 48
MJBiz - November/December 2023 - 49
MJBiz - November/December 2023 - 50
MJBiz - November/December 2023 - 51
MJBiz - November/December 2023 - 52
MJBiz - November/December 2023 - 53
MJBiz - November/December 2023 - 54
MJBiz - November/December 2023 - 55
MJBiz - November/December 2023 - 56
MJBiz - November/December 2023 - 57
MJBiz - November/December 2023 - 58
MJBiz - November/December 2023 - 59
MJBiz - November/December 2023 - 60
MJBiz - November/December 2023 - 61
MJBiz - November/December 2023 - 62
MJBiz - November/December 2023 - 63
MJBiz - November/December 2023 - 64
MJBiz - November/December 2023 - 65
MJBiz - November/December 2023 - 66
MJBiz - November/December 2023 - 67
MJBiz - November/December 2023 - 68
MJBiz - November/December 2023 - 69
MJBiz - November/December 2023 - 70
MJBiz - November/December 2023 - 71
MJBiz - November/December 2023 - 72
MJBiz - November/December 2023 - 73
MJBiz - November/December 2023 - 74
MJBiz - November/December 2023 - 75
MJBiz - November/December 2023 - 76
MJBiz - November/December 2023 - 77
MJBiz - November/December 2023 - 78
MJBiz - November/December 2023 - 79
MJBiz - November/December 2023 - 80
MJBiz - November/December 2023 - 81
MJBiz - November/December 2023 - 82
MJBiz - November/December 2023 - Cover3
MJBiz - November/December 2023 - Cover4
MJBiz - November/December 2023 - CT3
MJBiz - November/December 2023 - CT4
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-may-june-2024
https://www.nxtbook.com/emerald/MJBizMag/20240304
https://www.nxtbook.com/emerald/MJBizMag/20240102
https://www.nxtbook.com/emerald/MJBizMag/20231112
https://www.nxtbook.com/emerald/MJBizMag/202310
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-cannabis-packaging-23
https://www.nxtbook.com/emerald/MJBizMag/202309
https://www.nxtbook.com/emerald/MJBizMag/202308
https://www.nxtbook.com/emerald/MJBizMag/202307
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-may-june-2023
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-april-2023
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-retail-strategy-23
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-march-2023
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-february-2023
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-january-2023
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-lighting-23
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-november-december-2022
https://www.nxtbook.com/emerald/MJBizMag/202210
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-sustainability
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-march-2022
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-cannabis-retail
https://www.nxtbook.com/emerald/MJBizMag/202204
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-february-2022
https://www.nxtbook.com/emerald/MJBizMag/mjbiz-buyers-guide-cannabis-security
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag
https://www.nxtbook.com/emerald/MJBizMag/202208
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-july-2022
https://www.nxtbook.com/emerald/MJBizMag/2022-buyers-guide-indoor-grow
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-may-june-2022
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-packaging-automation-buyers-guide-january-2022
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-november-december-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-october-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmagazine-september-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmagazine-september-2021-lighting-buyers-guide
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-august-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-july-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-may-june-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-april-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-march-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-february-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-january-2022
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-january-2021
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-november-december-2020
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-october-2020
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-september-2020
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-august-2020
https://www.nxtbook.com/emerald/MJBizMag/mjbizmag-july-2020
https://www.nxtbookmedia.com