Nov-Dec TABLEOFCONTENTS Marijuana Business Magazine Nov-Dec 2020 * Volume 7 * Issue 10 T62HRIVE AND SURVIVE From crafty marketing to quick market pivots, cannabis companies leaned on what works to get through a tumultuous 2020. 52 MJBIZCON SHOW GUIDE The cannabis industry's largest event is going virtual this year and adding additional days of educational, inspirational content. 94 STAY OUT OF THE RED WITH WHITE LABELING Marijuana companies can forge partnerships and save money by taking control of one part of the supply chain. See Inside! MJBizCon 2020 Show Guide: Page 44 104 OFFERING A SEAMLESS PREORDER EXPERIENCE The coronavirus popularized online and phone orders for cannabis-now it's up to retailers to perfect the process. 116 NAVIGATING INSURANCE CLAIMS Tips for cannabis companies looking to get the most out of their business policy after a loss. 4 Marijuana Business Magazine | November-December 2020 $12.95 Insights for cannabis executives, investors & entrepreneurs VOL 7 * ISSUE 10 * Nov-Dec 2020 Making BECAUSE FINDING MORE COUNTRY IS SATISFYING. WAYS TO FEED THE BUSINESS UNDER THE INFLUENCE OF INNOVATION Learn more Preorders Seamless WhiteLabeling Products Navigating Insurance Claims THRIVE SURVIVE From crafty marketing to quick market pivots, cannabis companies leaned on what works to get through a tumultuous 2020 On Our Cover Oklahomaʼs business-friendly regulations helped Denise and Christopher Minkʼs Med Pharm dispensary stay afloat despite the challenges of 2020. Photo by Sean Capshaw AND FEATURES