MJBizMagazine September 2021 - 50

Retail Revoution
RXTOREC
From OG Colorado to newcomer
Arizona, retailers share lessons
learned during the transition
from medical to adult-use sales
By Omar Sacirbey
S
everal states are transitioning from medical
to recreational marijuana markets, and others
will soon be in the same spot.
To learn how retail businesses can best navigate this
change, MJBizMagazine spoke with retail executives
from three different states to find out how they steered
their stores through the shift.
Their insights touched on strategic decisions based
on individual market conditions, customer forecasting,
inventory, pricing, product selection, technology,
training and other factors.
50 MJBizMagazine | September 2021
A Return to Medical in Colorado
COLORADO
Legalized medical marijuana: 2000
Projected MMJ dispensary sales for
2021: $370 million to $410 million
Legalized recreational: 2012
Projected recreational retail sales
for 2021: $1.8 billion to $2.1 billion
Source: 2021 MJBizFactbook
Retail Tips
* Find out whether the state is offering any incentives for retaining
a medical marijuana business after adult-use legalization.
* Take advantage of economies of scale that often accompany
increased traffic from recreational sales.
* Research whether transitioning to recreational-only sales
will prevent the company from owning an MMJ license
in the future.

MJBizMagazine September 2021

Table of Contents for the Digital Edition of MJBizMagazine September 2021

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