A RECENTLY OPENED HOLLYWOOD HOTEL EMBOD I ES THE SP I R I T OF A LONGS TAND ING L I FES T YLE BRAND By Alicia Hoisington A true marriage of design, strategic development, and strong brand principles, the Thompson brand epitomizes an easygoing luxury intended to draw visitors and locals alike. Here, we delve into the process and motivation behind one recently debuted property-the Thompson Hollywood-to discover the details that go into crafting a property just right for its location. BOU T I QUE DE S I GN . COM 69http://BOUTIQUEDESIGN.COM