CE Pro April 2023 - 19
INTERVIEW
Audio+Video
Blair Tripodi, Chief Operating
Officer, Masimo Consumer
Why did the executive team behind the Marantz,
HEOS, Denon, Classé, Bowers & Wilkins, and Definitive
Technology brands decide to rebrand the group from
Sound United to Masimo Consumer?
The corporate evolution began last year in April and the
name Masimo Consumer encapsulates the entire consumer
division for Masimo. This division oversees the legacy
Sound United audio business and brands, and now includes
Masimo's expansion into consumer health. Our collective
division and company aspirations are to improve lives beyond
the way consumers experience sound, and continuing
with the legacy name didn't encapsulate everything we're
setting out to accomplish.
How if any impact will the rebranding have on custom
integrators that carry the brands?
Little to no impact on our dealer partners. As the Masimo
Consumer division continues to grow, the end consumer
will remain at the center of our combined focus, across
audio and health. We will bring additional innovation to
consumers through our dealer family by combining Masimo's
30-year expertise in signal processing and non-invasive
monitoring with the world-class acoustic engineering from
our audio businesses. Our audio brands will continue to
operate individually, as they possess the value and trust
desired by our consumers around the world. In doing so, we
will remain a go-to leader offering a one-stop audio portfolio
for current and future dealers.
Masimo Consumer's brands offer solutions that range
from amplifiers and receivers to architectural loudspeakers;
how important is the custom electronics market to
Masimo Consumer in 2023 and beyond?
The existing audio market, which is inclusive of custom integrators,
is a vitally important area for Masimo Consumer. We
see tremendous opportunity to continue driving innovation
up and down the category. In addition, we're excited about
creating new consumer experiences through sound and at
the same time improving the lives of consumers by combining
our legacy in home audio with Masimo's expertise in
non-invasive monitoring. It is absolutely imperative that we
continue to grow and nurture this section of the roadmap to
facilitate those relationships.
cepro.com
" Our aspirations are to
improve lives beyond the
way consumers experience
sound, and continuing with the
legacy name didn't encapsulate
everything we're setting out to
accomplish. "
With Denon and Marantz announcing new products to
address home theater, can we expect new solutions from
a brand like Classé for today's two-channel stereo?
Classé has earned a coveted position among the very highest
segment of audio brands worldwide and will continue to
advance its performance with an exciting product portfolio.
Perhaps not exclusively, the focus will remain dedicated to
the stereo two-channel listening market with updates to our
Delta PRE platform later this year.
What can dealers expect in the way of loudspeakers
from Definitive Technologies and Bowers & Wilkins
this year?
The Definitive Technology and Bowers & Wilkins brands will
continue to push the envelope in the loudspeaker category
through innovation, performance and design. Dealers have
already begun to get a sense of what's to come with both
brands and let's just say, it's going to be an exciting year.
April 2023 CE Pro | 19
HEOS was an important acquired technology platform
to Masimo and its core business of medical devices. Could
we see Masimo entering the emerging wellness category
that is building through technologies such as circadian
lighting and indoor air quality?
The current focus for the HEOS platform in the health and
wellness segment is to give users the ability to capture
secure, continuous health data throughout their home and
share it with clinicians and loved ones. In December, HEOS
expanded to be more than just a music resource by proving
users an always-on connection to the Masimo Health secure
cloud through select Masimo personal products and our Denon
Home line of HEOS-enabled audio products. This is just
the first step in connecting the hospital to the home.
http://www.cepro.com
CE Pro April 2023
Table of Contents for the Digital Edition of CE Pro April 2023
CE Pro April 2023 - Intro
CE Pro April 2023 - Cover1
CE Pro April 2023 - Cover2
CE Pro April 2023 - 1
CE Pro April 2023 - 2
CE Pro April 2023 - 3
CE Pro April 2023 - 4
CE Pro April 2023 - 5
CE Pro April 2023 - 6
CE Pro April 2023 - 7
CE Pro April 2023 - 8
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CE Pro April 2023 - 11
CE Pro April 2023 - 12
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CE Pro April 2023 - 16
CE Pro April 2023 - 17
CE Pro April 2023 - 18
CE Pro April 2023 - 19
CE Pro April 2023 - 20
CE Pro April 2023 - 21
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CE Pro April 2023 - 25
CE Pro April 2023 - 26
CE Pro April 2023 - 27
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CE Pro April 2023 - 29
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CE Pro April 2023 - 40
CE Pro April 2023 - 41
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CE Pro April 2023 - 43
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CE Pro April 2023 - 45
CE Pro April 2023 - 46
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CE Pro April 2023 - 49
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CE Pro April 2023 - 64
CE Pro April 2023 - Cover3
CE Pro April 2023 - Cover4
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https://www.nxtbook.com/emerald/cepro/april_2022
https://www.nxtbook.com/emerald/cepro/march_2022
https://www.nxtbook.com/emerald/cepro/february_2022
https://www.nxtbook.com/emerald/cepro/january_2022
https://www.nxtbook.com/emerald/cepro/december_2021
https://www.nxtbook.com/emerald/cepro/november_2021
https://www.nxtbook.com/emerald/cepro/october_2021
https://www.nxtbook.com/emerald/cepro/september_2021
https://www.nxtbook.com/emerald/cepro/august_2021
https://www.nxtbook.com/emerald/cepro/july_2021
https://www.nxtbook.com/emerald/cepro/june_2021
https://www.nxtbook.com/emerald/cepro/may_2021
https://www.nxtbook.com/emerald/cepro/cepro_april_2021
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