CE Pro April 2021 - 28

SPONSORED CONTENT

$73K Outdoor Audio Project Relies on
Detailed Design
Coastal Source's Design Services program enables Integration Controls in St. Louis to
successfully break into outdoor audio with a massive and challenging project.

T

he first time an integrator tackles a new product category it can
be a baptism by fire. And that certainly could have been the
case for St. Louis-based Integration Controls as it tackled its firstever outdoor audio project on a massive scale. But the company's
reliance on Coastal Source enabled the company to close the sale,
design the system and complete the installation smoothly for this
challenging $73,000 project.
Integration Controls, founded by Jeff and Jamie Briesemeister,
has always focused on bringing design-friendly home automation
to its clients.
" Our guiding principles are ambiance, entertainment, comfort
and peace of mind, " says Jamie. " Our goal is to cohesively integrate
technology, or to 'design out' the technology so it is hidden, and the
focus is on the experience, not the technology. "
Those principles fit perfectly with the expectations of the homeowners, architect and designer for this large six-figure job in Quincy,
Ill., about a 2.5-hour drive away. The unique project was a referral
from architect David Schaub, with whom the company had worked
with previously, and the designer on the project was Heather Helms.
The original home is a 100-year-old, 4,000-square-foot structure
with a massive 12,000-square-foot addition. Later, the owners tore
down an adjacent house and built a terraced lot with a swimming
pool and a detached 1500-square-foot pool house. The total outdoor
area is about 5,000 square feet and required a detailed audio layout.
The project was the first time Integration Controls had ever
used Coastal Source equipment let alone the Coastal Source Design
Services. Indeed, the project was originally spec'ed with another
manufacturer's products but after the clients upgraded some of the
interior audio, the company quickly recognized that the homeowners wanted higher quality equipment. The Coastal Source sales rep
drove one of the company's demo trucks up from Oklahoma, where
Integration Controls set up a demo with the originally spec'ed system side by side against the Coastal Source system.
" When the client heard the quality of the sound and held the
Coastal Source speakers in his hands, it helped seal the deal, " says
Chase Mosman, general manager at Integration Controls.
To get the project rolling, Integration Controls simply submitted
a CAD file of the landscape design to Coastal Source. After a few
back-and-forth tweaks, the full layout was set and turned around
quickly. The project has four audio zones covering the bocci ball
lawn, outdoor deck with a TV, pool deck and a terrace. Integration Controls installed 20 Coastal Source mid/full-range speakers,
12 subwoofers, and four amplifiers. Everything is tied together via
Savant controls with Lutron lighting.
" Every manufacturer offers some level of design service, but the

C2104 ppxx CoastalSourceAdv.indd 1

Integration Controls installed 20 Coastal Source
speakers, 12 subwoofers and four amplifiers to
cover the 5,000-square-foot backyard.

layout and detail we received from Coastal Source was much higher
quality. It had specific model numbers, outlined the expectation of
the area of sound coverage, full wiring diagram and more. Some
other company's design services are simply stickers glued on to a
blueprint. Coastal Source gives you everything, " says Mosman.
Coastal Source's Sub/Zero " bass steering " technology was also
key to overcoming one of the biggest challenges on the project.
" The home is located in heart of downtown Quincy in a densely
populated area, " says Mosman. " So we were concerned about have
too much bass and disturbing the neighbors. That is one reason
we opted for the technology to help control the direction of bass. "
Mosman also liked Coastal Source's proprietary wiring system
which comes in 5-, 10-, 25-, 50- and 100- foot lengths.
" It was all very clearly laid out for us in the design plan. Since
this was our first outdoor project, we asked them for some extra
lengths of wiring just in case, but it was perfectly accurate. It's nice

3/5/21 4:52 PM



CE Pro April 2021

Table of Contents for the Digital Edition of CE Pro April 2021

CE Pro April 2021 - 1
CE Pro April 2021 - Cover1
CE Pro April 2021 - Cover2
CE Pro April 2021 - 1
CE Pro April 2021 - 2
CE Pro April 2021 - 3
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CE Pro April 2021 - 5
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CE Pro April 2021 - Cover3
CE Pro April 2021 - Cover4
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