CE Pro April 2021 - 46

2021

CE FEATURE
QUEST FOR QUALITY AWARDS

▷ GOLD: Sonos

At Sonos, we craft our social media presence in hopes of inspiring and educating
our followers. From setting up their first
speaker to trying a new station on Sonos
Radio to seeing how beautiful a professionally-installed setup can be, we try to showcase the range of experiences possible with
Sonos. But ultimately, we're all about helping our owners have an incredible listening
experience. -Sonos

▷ SILVER: Google Nest

tomers face-to-face. To try to replicate this
experience, as best as possible, we would
Uber Eats lunch to our customers and hold
a virtual lunch meeting. -John Yodzis,
President & CEO, DOW Technologies

Ring Social Media Presence

▷ GOLD: SnapAV

2021 PLATINUM WINNER

▷ GOLD: Savant

BEST CO-OP ADVERTISING
PROGRAM

We took the approach to jump in with both
feet on virtual events of every kind, including
education, virtual experience center tours,
virtual trade events of every kind, and our
first-ever virtual dealer conference in 2021.
This strategy was not without its bumps and
bruises, but we certainly learned how to add
flexibility to our business model along-side
our dealers who were learning the very same
thing. -Angela Larson, Sr. VP of Customer
Operations, Savant

▷ PLATINUM: Samsung

▷ SILVER: SnapAV

Google Nest uses its social media presence
to educate consumers across multiple
platforms with energy saving tips, useful
information and case studies. That presence helps feed awareness and benefits
the professional installation channel.
-Google Nest

The Samsung Platinum Dealer Direct
Program gets me the tech assistance and
custom pricing for any project need. The
charity support element of the program
is also unique and refreshing. -Verbatim
comment from reader

▷ GOLD: Lutron

It's an honor to be recognized for our
industry-leading business-building tools
and resources, particularly now when
consumers are investing in their homes
at record levels. -Sam Chambers, Senior
Director of Lutron's Residential Business

▷ SILVER: Sony

I had a Sony TV that was out of warranty
but had several problems and they replaced it. -Verbatim comment from reader

BEST VIRTUAL TRADE SHOW/
CONFERENCE PRESENCE

▷ PLATINUM: Sony

The Sony virtual trade show at CEDIA
Expo was an incredible presentation. I felt
like I was really there. -Verbatim comment from reader
46

CE Pro APRIL 2021

C2104 pp36-54 Q4Q.indd 46

SnapAV/Allnet/Volutone continued to
provide training throughout the pandemic
and held weekly webinars for dealers.
-Verbatim comment from reader

Distributors

BEST COVID-19 RESPONSE

▷ PLATINUM: DOW Technologies

We did our best to act quickly and identify
areas where our dealers would need help
or information. Our number one goal was
to make sure that our employees and
customers remained healthy. Once we
felt we put all the necessary procedures
in place to protect our employees and
customers, we teamed up with different
agencies to support and provide webinars
and information surrounding the PPE &
SBA loan process as well as monitoring different state orders to help dealers to make
informed decisions about their businesses
and if they were classified as 'essential.' We
then turned our attention to making our
day-to-day interactions feel 'normal.' In our
normal course of business, our sales teams
have the pleasure of meeting with our cus-

The pandemic prompted significant
operational changes to protect our
partners and team while still being able
to conveniently deliver the essential
products required to accommodate the
shift from school and workplace to home.
In particular, our integrators - essential
workers - needed access to our extensive assortment of network products to
satisfy the increased demand for faster
and more robust systems in the home.
At the onset, we shipped all product free
ground. We continue to offer touchless
will call and utilize courier services.
Our 24-hour call capability permits the
pickup of products without live interaction with our team. We maintain a mask
wearing policy, social distancing and a
robust branch cleaning schedule. -Wally
Whinna, SVP, Local, SnapAV

▷ SILVER: ADI

Our main focus has been to keep our
team members and customers safe, while
continuing to provide the products and services our customers need. We put together
a dedicated team early on to monitor the
situation, and make necessary changes to
our business to keep our facilities running.
In all locations we quickly made modifications, like implementing curbside pickup,
to minimize interactions and ensure
customers could safely access the products they need. Additionally, we added
numerous safety measures and protocols
across all of our locations to help reduce
the spread of the virus. During this time, we
encouraged online ordering and provided
how-to-videos to help customers utilize our
Digital Branch. ADI also created a dedicated
page on our website to provide customers
with real-time information on our operations, and details on the relief and loan
programs that may be available to them.
-Marco Cardazzi, Global Vice President of
Marketing, ADI Global Distribution
www.cepro.com

3/10/21 3:07 PM


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CE Pro April 2021

Table of Contents for the Digital Edition of CE Pro April 2021

CE Pro April 2021 - 1
CE Pro April 2021 - Cover1
CE Pro April 2021 - Cover2
CE Pro April 2021 - 1
CE Pro April 2021 - 2
CE Pro April 2021 - 3
CE Pro April 2021 - 4
CE Pro April 2021 - 5
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CE Pro April 2021 - Cover3
CE Pro April 2021 - Cover4
https://www.nxtbook.com/emerald/cepro/november_2022
https://www.nxtbook.com/emerald/cepro/october_2022
https://www.nxtbook.com/emerald/cepro/september_2022
https://www.nxtbook.com/emerald/cepro/august_2022
https://www.nxtbook.com/emerald/cepro/july_2022
https://www.nxtbook.com/emerald/cepro/june_2022
https://www.nxtbook.com/emerald/cepro/may_2022
https://www.nxtbook.com/emerald/cepro/april_2022
https://www.nxtbook.com/emerald/cepro/march_2022
https://www.nxtbook.com/emerald/cepro/february_2022
https://www.nxtbook.com/emerald/cepro/january_2022
https://www.nxtbook.com/emerald/cepro/december_2021
https://www.nxtbook.com/emerald/cepro/november_2021
https://www.nxtbook.com/emerald/cepro/october_2021
https://www.nxtbook.com/emerald/cepro/september_2021
https://www.nxtbook.com/emerald/cepro/august_2021
https://www.nxtbook.com/emerald/cepro/july_2021
https://www.nxtbook.com/emerald/cepro/june_2021
https://www.nxtbook.com/emerald/cepro/may_2021
https://www.nxtbook.com/emerald/cepro/cepro_april_2021
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