CE Pro January 2022 - 46

Trend #5
STATE OF THE INDUSTRY
Top 5 Technologies
Energy Management Potential
Comes into Focus
As consumers and builders demand
increased energy savings and
reduced grid reliance, residential tech
pros are armed with more power and
tools to deliver. By Arlen Schweiger
A FEW YEARS AGO, as high-end energy storage and
management systems entered the market, CE Pro pondered
" Are you ready to be an energy contractor? " and " Think
you can't sell a $70K power management hub? Think again "
about sonnen and RoseWater Energy solutions, respectively.
If you were hesitant back then, the timing is ripe now
to reconsider. Pieces that may have been disparate previously
are tying together, and prominent names in home
automation will be driving more dealer adoption as energy,
alternative energy and control systems become more tightly
integrated. Residential integrators are primed to " follow the
money " that's flowing into the home energy sector and meet
growing customer/infrastructure demand.
Research Finds Consumers
Ready to Take More Action
Smart home industry research firm Parks Associates recently
outlined the increasing consumer interest in energy in its
" Home Energy Management: Driving Consumer Engagement
and New Revenue " whitepaper. Parks Associates surveyed
consumers about their energy management behaviors and in
the past three years there has been a 10% increase in interest
related to saving energy, particularly in the category of " extreme
measures, " which includes home improvements like installing
rooftop solar panels, enterprise-grade energy storage, uninterruptible
power supplies/backup power and control systems.
Meanwhile, Parks Associates found 84% of consumers are
interested in taking " mindful actions " (e.g., adjusting thermostats,
switching light bulbs to LEDs and turning off lights when
rooms aren't in use), while 33% of end users want to make minor
home improvements to reduce energy consumption (e.g.,
adding insulation or buying more energy-efficient appliances
or HVAC systems, which may involve an integrator).
Parks adds that increased home energy usage, leading to
46 | CE Pro January 2022
Developers looking to reduce carbon footprint and energy
reliance on the power grid are turning to solutions like sonnen,
which can be tied to automation systems for even more
homeowner benefits.
" bill shock, " during the pandemic has become a motivating
factor among 20% of surveyed homeowners' interested in energy
management. The group notes that as the U.S. comes out
of the pandemic, adoption of smart home devices will ramp up
even further.
While Parks' research was specifically developed for Cox
Communications as analysis for the potential demand for
solutions like Cox's home energy management platform and
programs from utilities, the conclusions serve the same model
integrators can follow, as dealers' energy solutions can range
from more budget-friendly applications all the way up to
aforementioned enterprise systems.
" Utilities can leverage the increasing presence of connected
devices to achieve and expand energy management capabilities
and functionality in the home, " says Patrice Samuels, senior
analyst at Parks Associates. " By incorporating smart thermostats,
smart lighting, and smart plugs into energy management
solutions, utilities can offer a comprehensive digital strategy to
their customers that improves adoption of their energy management
programs and generates additional revenue. "
Big Names Continue to Join the Energy Fray
The digitization of the home and ability to tie together alerts
and automations, Parks notes, in general will increase consumer
engagement in energy-saving actions, and that's where
integrators can take the lead. For integrators, more companies
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CE Pro January 2022

Table of Contents for the Digital Edition of CE Pro January 2022

CE Pro January 2022 - Intro
CE Pro January 2022 - Cover1
CE Pro January 2022 - Cover2
CE Pro January 2022 - 1
CE Pro January 2022 - 2
CE Pro January 2022 - 3
CE Pro January 2022 - 4
CE Pro January 2022 - 5
CE Pro January 2022 - 6
CE Pro January 2022 - 7
CE Pro January 2022 - 8
CE Pro January 2022 - 9
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CE Pro January 2022 - 12
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CE Pro January 2022 - 18
CE Pro January 2022 - 19
CE Pro January 2022 - 20
CE Pro January 2022 - 21
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CE Pro January 2022 - 45
CE Pro January 2022 - 46
CE Pro January 2022 - 47
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CE Pro January 2022 - Cover3
CE Pro January 2022 - Cover4
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