CE Pro June 2021 - 34
CE PRO 100 | Brand Analysis
AUDIO
Outdoor Audio
Sonance
SnapAV/
Episode
Origin
Acoustics
Turntables
Coastal
Source
James
Loudspeaker
Pro-Ject
McIntosh
Sound
United/
Marantz
Sony
Denon
24%
21%
18%
11%
BULLET BRAND
54%
43%
40%
37%
32%
26%
Outdoor entertainment has been a category trending upward for
a while now. Sonance, along with its James Loudspeaker brand,
create an attractive option for the CE Pro 100. In the company's
CEDIA Expo Virtual booth together last fall, Sonance highlighted
James' outdoor tower speaker introduction.
Perhaps offering a wider range for CE Pro 100 dealers to offer
budget wise, Pro-Ject seizes the top spot ahead of audiophile
favorite McIntosh in the Turntables category as vinyl record sales
keep climbing. Sound United's Marantz brand saw gains to remain
right behind the leaders.
Soundbars
Subwoofers
Sonos
Leon
Speakers
James
Loudspeaker
SnapAV/
Episode
46%
37%
Sonos
36%
30%
Klipsch
SnapAV/
Episode
Sound
United/
Bowers &
Wilkins
James
Loudspeaker
Origin
Acoustics
32%
31%
31%
30%
BULLET BRAND
BULLET BRAND
BULLET BRAND
74%
Sonance
59%
33%
Mainstream brand Sonos maintains a stranglehold, but it's easy
to see that CE Pro 100 companies rely on manufacturers that can
differentiate with their custom offerings. Custom specialist James
Loudspeaker likely received a bump from its 2019 acquisition by
Sonance and jumped ahead of SnapAV's Episode. Custom-focused
Leon has long been toward the top here.
Once you get past leader Sonos, the Subwoofers category has
about 10 brands bunched within 10 dealers of one another.
Klipsch, after just missing the top five last year with 29 mentions, now finds itself ahead of the bunch jockeying for position
behind Sonos.
Media Servers
Speaker Wire/Interconnects
Sonos
Kaleidescape
Apple
Roku
Autonomic
54%
50%
45%
43%
30%
The Media Server category has been a stable market for several
years. Affirming the popularity of streaming in today's COVID environment, it's perhaps noteworthy that Roku remains entrenched
as a top-five brand, likely due to the product line's affordability,
reliability and ease of navigation. Sonos and Kaleidescape remain
strong, also aided by lauded user interfaces.
SnapAV/
Binary
AudioQuest
Liberty AV
Solutions
ICE Cable
Planet
Waves
57%
35%
30%
25%
13%
The same names maintain their spots on this year's list, with a flip
flop between AudioQuest and Liberty AV Solutions. The former
had three more CE Pro 100 dealers added to the 2020 totals,
while the latter decreased by three. ICE and Planet Waves again
round out the leaders.
34 | CE Pro June 2021 cepro.com
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5/11/21 2:20 PM
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CE Pro June 2021
Table of Contents for the Digital Edition of CE Pro June 2021
CE Pro June 2021 - Presentation
CE Pro June 2021 - Cover1
CE Pro June 2021 - Cover2
CE Pro June 2021 - 1
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