CE Pro May 2021 - 46

RESIMERCIAL
projectors and screens.
Other common categories
of equipment include access
control, touchscreens, video
teleconference equipment,
audio distribution systems
and microphones.
The crossover use of
residential gear in commercial environments is somewhat commonplace. Nearly
two out of every three
integrators admits he or she
" frequently " or " sometimes "
uses residential gear in a
commercial location. Only
8% of integrators say they
have " never " done it.
Finding commercial
projects is not dissimilar to
how dealers find residential
jobs. Referrals from another
commercial client are the
No. 1 source, with 20% of
projects coming in that way.
Referrals from residential

2021 Commercial Equipment Installation Expectations
(Percent of Dealers Expecting to Install)
63%

TV/Monitors/Displays 	
Audio Components & Processors 	
Video Surveillance Cameras	

Videowalls	

62%

Audio Conferencing Solutions	

59%

34%

Video Conferencing/
Unified Communications	

33%

52%

Digital Signage	

28%

46%

Motorized Lifts	

59%

Mounts 	
Projection Screens	

47%

Outdoor Displays	

Architectural Speakers	

45%

Building Management/Control	

Video Components
(Processors, Servers)	

43%

Touchscreens	

42%

Audio Distribution Systems	
Projectors	

40%

Access Control	

38%

Microphones	

39%

Power Conditioners/
Surge Suppression 	

39%

27%

25%

24%

Line Array Speakers	

17%

Mass Notification/
Emergency Management Systems	

16%

Interactive Whiteboards	

16%

Projection Mapping 	

4%

The commercial market offers a broad
array of equipment choices to install.

Favorite Aspects of Commercial Projects

1. Larger Projects =
Higher Revenues

3. Easier Installation

4. Properly Defined
2. Not Having to
Project Scopes
Work with
Picky Homeowners 5. Profitable

Commercial projects
usually have more
6. Ability to Sell
space for running
Service Agreements
wire in drop ceilings
and wire chases/
7. Get Paid Quicker
conduits than in a
tight residential attic.

'Own the Ceiling' & Other Resimercial Lighting Applications
Low-voltage lighting is transforming the AV market and it has wide
implications for resimercial projects. It is a game-changer because
it's easy to install and requires
less need for an electrician's work.
Integrators can increase their
wallet-share of projects while also
expanding into more resimercial
sectors. The two primary areas of
opportunity are accent lighting and downlighting.
Accent lighting transforms spaces and creates the
" wow-factor " for projects. It's especially important in restaurants and hospitality spaces where ambiance and customer
experience set properties apart and draw customers in. The
applications are everywhere in resimercial projects. They range
from toe-kick lighting up all the way up to cove lighting. Multicolor LED lighting also lets users alter the look of spaces and
brand them for special events. A good lighting manufacturer

will help specify the right products and customize them to ensure simple installation and integration into control systems.
Downlighting is the newest and most exciting opportunity
for low voltage as it opens up the ceiling to integrators. The
sheer number of ceiling downlights in projects presents large
potential revenue. Installing and wiring a low-voltage downlighting system is similar to installing ceiling speakers and
can be done with little assistance from electricians. Power is
provided remotely and fixtures can be added or changed on
site. High-output downlighting can also be used for house of
worship and auditorium spaces.
The REVI Remote-Voltage Illumination system from Environmental Lights is a great example of a high-quality downlighting solution. REVI features programmable, RDM enabled
power supplies and a la carte configurable fixtures. The system
facilitates easy installations, remote power management and
simple integration into control systems to help integrators
" own the ceiling. " -Michael Krupinsky, Vice President of
Marketing, Environmental Lights

46  |  CE Pro May 2021	cepro.com

C2105 pp38-51 Resimercial DD.indd 46

4/6/21 2:34 PM


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CE Pro May 2021

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