CE Pro October 2021 - 42

LIGHTING FIXTURES
fixtures were installed had more than 50 fixtures. Just over
8% of all projects had more than 101 lighting fixtures. For any
integrator still contemplating whether they should consider
installing lighting fixtures, ask yourself when was the last
time you had a residential project with that many potential
architectural speakers? Chances are never, yet projects of that
size occur in the lighting fixture space, and at $815 per fixture,
it can add up revenue-wise. Moreover, it enables the integrator
to " own the ceiling " completely in terms of facilitating the
placement of speakers and lights.
Number of Fixtures Installed Per Residential Project
23%
1 to 5
15%
6 to 10
12%
11 to
20
11%
21 to
30
11%
31 to
50
10%
51 to 75
6%
100+
9%
76 to
100
3%
The median number of fixtures installed by the integrator
per project is 10 but the number of fixtures can grow to more
than 100 in larger homes.
The industry buying groups have been instrumental in
educating the market on the lighting fixture opportunity.
Tom Doherty, special projects coordinator at the Home
Technology Specialists of America (HTSA), first discussed the
potential for lighting fixtures back in 2017. Doherty had spent
the previous nine years as a design consultant, learning the
ins and out of the lighting fixture market. He believed both
lighting design and lighting fixtures could be an impactful element
for custom integrators. Four years later, his prediction
is proving to be true.
Median Lighting Fixture Installation Prices
(Percentage of Projects)
$30,001 to
$50,000
11%
$20,001 to
$30,000
8%
$50,001+
8%
Under
$1,000
20%
$15,001 to
$20,000
10%
$10,001 to $15,000
10%
$1,001 to
$2,500
10%
$5,001 to
$10,000
11%
$2,501 to $5,000
13%
The median price point for a lighting fixture installation
(including equipment and labor) is $8,157.
Lighting Fixture Revenue Growth
Predictions
(Over Next 12 Months)
Low-voltage LEDs
Landscape Lighting
Smart Bulbs
Line-voltage Lights
13%
12%
10%
10%
Outdoor security lights 10%
Dealers expect revenues to grow by
double digits across multiple lighting
fixture categories over the next year.
Percentage of Smart/Connected
Lighting Fixtures Installed
100% - All
Fixtures
21%
50% to 75%
10%
76% to
99%
6%
31% to
50%
16%
None
13%
1% to 5%
12%
21% to
30%
13%
6% to
10%
3%
50% to
99%
9%
31% to 50%
14%
11% to
20%
6%
The median number of lighting fixtures
installed that are connected to smart
controls is 34%. That means two out of
every three fixtures being installed are
not " smart " fixtures capable of color
change, temperature change or other
connected features.
21% to 30%
17%
None
22%
1% to 5%
15%
6% to 10%
14%
The median number of projects that
have professional lighting design is just
17%. In some cases, the professional
lighting design is an internal resource
but most often it is a collaboration
with an outside design professional.
Frequency of Professional
Lighting Design
(Percentage of Projects)
100% - Every
Project
7%
42 | CE Pro October 2021
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CE Pro October 2021

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