CE Pro October 2022 - 32

CE PROFILE
Tri Star Electric & Automation
" By getting
us involved
early in the
conceptual phase,
the electrical
and low-voltage
aspects of a
project are
no longer an
afterthought,
which is
absolutely critical
in elevated luxury
estate homes. "
-Joe Borress,
Tri Star Electric
& Automation
" I just make sure he knows what he is
doing in terms of installing the electrical panel
and labeling everything properly. Then we do
all the programming for the lighting controls
and install the motorized shades. Sometimes
it's better for me, " he adds. " I don't have to be
there all the time. I don't have to worry about
manpower and payroll. "
Tri Star's bread and butter is the new construction
luxury residential market, designing,
consulting and providing a turnkey solution
from conception to programming, for homes
between $8 million and $50 million. Borress'
experience on large commercial jobs in New
York City has been beneficial to managing
these large-scale projects that often stretch
out over a prolonged time period.
Tri Star's technology, electrical and lighting
design and consulting services were also a logical
outgrowth of Borress' extensive experience
in key luxury markets which helped to develop
his unique lifestyle-based approach to design.
" By getting us involved early in the conceptual
phase, the electrical and low-voltage aspects
of a project are no longer an afterthought,
which is absolutely critical in elevated luxury
estate homes, " Borress explains.
" The scope of our projects can include everything
from lighting controls, shades, sound
systems, custom electrical and lighting, audio/
Lighting Takes
Center Stage
Tri Star Electric & Automation's
typical residential project is a home
valued between $8 million and
$50 million. The company's legacy
in electrical contracting has enabled
it to quickly be a leader in its
local market in the lighting fixture
category. Indeed, Tri Star does
most of its own lighting designs for
customers. The company's go-to
solution is Lutron HomeWorks,
Ketra lighting fixtures, Savant
whole-house controls and Josh.ai
voice control. One-touch lighting
scenes are the company's hottest
requst right now among clients.
video, networking, landscape lighting, and
outdoor audio as well. Running a large, longterm
project efficiently isn't always easy due
to the number of people and moving parts.
Experience has taught me that everything can
be worked out if the culture of the project is
collegial and positive. We encourage everyone,
at every level, to be cooperative and focus
on the common goal of getting the job done
correctly even when issues arise, " he says.
The company's go-to solution is Lutron
HomeWorks lighting controls, Lutron Palladiom
and QS motorized shades, Ketra lighting
fixtures, Josh.ai voice control and Savant App
integration. Audio and video solutions from
Sonos, Bowers & Wilkins and Leon Speakers
are layered on top of those solutions,
along with Lutron and Nest climate control.
Bespoke controls like Meljac and Forbes and
Lomax can also complement the interior
designer's aesthetic.
Borress says lighting automation with onetouch
lighting scenes, for the ultimate client
experience, is the company's hottest category
right now. Tri Star's boutique, appointment-only
Malibu showroom is an instrumental
resource for design teams and clients to
experience firsthand the range of possibilities
and the latest technology.
" We have a prominent location strategi32
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CE Pro October 2022

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