Commercial Integrator April 2022 - 36

Digital Signage & Videowalls
Like nearly everything else, digital signage took a hit in 2020 during the pandemic.
However, year-to-year growth for digital signage is now steady and strong.
ments, although perhaps not necessarily
for large-format videowalls. He explains,
" We're seeing brands distributing 4K
content to their traditional flatpanels. [That]
content is being captured in 4K and higher
formats. " From Mittler's perspective, marketing
teams want to leverage high-resolution
creative content to facilitate having the
highest quality visuals they can. He says it's
all about " enticing consumers to [engage
with] their brands. "
The Bottom Line
So, what's the bottom line here? When
it comes to digital signage networks and
large-format videowalls, there's simply no
Apantac on its SDM Interfaces for SDM-Enabled Displays
Are you looking for ways to simplify your display and
videowall installations? Do you need to reduce your costs and
futureproof your videowalls?
Apantac has partnered with Intel and has built a series
of SDM interfaces based on the Intel Smart Display Module
(SDM) platform.
Apantac SDM interfaces (cards) accept various input
formats: 12G SDI, SDVoE, NDI, HDMI 2.0 over HDBaseT and
converts them into an HDMI 2.0 signal usable by a monitor
equipped with an Intel SDM slot. Simply slot the Apantac
interfaces into an SDM-capable display for maximum flexibility
in your videowall or display application.
This presents several advantages over external converters,
including:
- Compact and integrated into the display, so it saves space
and power
- Reduces components and cabling
- Provides format flexibility today and in the future
- Low points of failure and easy troubleshooting
36
Commercial Integrator APRIL 2022
So, if you're looking for a clutter-free display or videowall
setup that removes potential points of failure that may occur
with additional modules that are connected to the display
infrastructure, as well as maximum flexibility, then the Apantac
SDM interfaces for SDM-enabled displays are for you.
Plus, the design is forward-looking, so you can easily swap
out one module that supports one format to another, or even
swap out the display and keep the same module.
Apantac's Smart Display Module Interfaces include:
- NDI Quad-split Multiviewer
- AV-over-IP SDVoE Receiver over single mode and multimode
fiber
- 12G Quad-split Multiviewer
- 12G SDI Receiver
- NDI Receiver
- UHD HDBaseT Receiver
- AV-over-IP (SDVoE) Receiver on 10G Ethernet
Learn more at https://www.apantac.com/products/
crescent/SDM.
commercialintegrator.com
doubt that dvLED is on the rise, even as
flatpanel LCDs continue to boast attractive
price points and have wide availability.
As Wargo remarks, " We noted that
LED came in strong in digital signage, in
particular. We ramped from about 27%
of digital signage revenues being LEDbased
in 2017. That's up to about 45%
in 2022. " With price becoming less of a
barrier for dvLED, it seems all but certain
that its market share will further increase
over the next five years. During that time,
we'll also likely see continued movement
toward ultra-tight pixel pitches, as well as
the core network and systems infrastructure
to enable a greater proliferation of
4K and 8K content.
Meanwhile, whatever display technology
and whatever resolution they settle on,
vertical markets throughout commercial
AV will continue to use digital signage
and videowalls to bolster brand reputation
and public prestige, and also entice
people to leave their homes and enter
communal spaces.
CI hopes that you've enjoyed this Digital
Signage Deep Dive. If you have questions,
comments, constructive criticism or other
feedback, please email me at dan.ferrisi@
emeraldx.com. CI
COURTESY OF AVIXA.
https://www.apantac.com/products/ http://www.commercialintegrator.com
Commercial Integrator April 2022

Table of Contents for the Digital Edition of Commercial Integrator April 2022
