Commercial Integrator April 2022 - 40

05
15%
Digital Signage & Videowalls
11-20
20%
6-10
30%
35%
Up 6%
to 10%
5%
Only marginal
change
45%
o 2020).
o 2020).
Most requested pixel pitch for dvLED.
Most requested pixel pitch for dvLED.
CORPORATE
Between 5mm
and 7mm
0%
EDUCATION
HOSPITALITY
HOUSES OF WORSHIP
RETAIL
PERFORMING-ARTS CENTERS 16%
GOVERNMENT 16%
Between
3.5mm
and 5mm
20%
Between 2mm
and 3.5mm
45%
Between 2mm
and 3.5mm
45%
Less than
2mm
35%
Between
3.5mm
and 5mm
20%
32%
STADIUMS/ARENAS 21%
Less than
2mm
35%
5%
11-20
20%
THEME PARKS/ATTRACTIONS 5%
MUSEUMS/GALLERIES 5%
How often firm is involved in digital signage
content creation.
How often firm is involved in digital signage
content creation.
6%
%
%
26%-50%
26%-50%
51%-75%
51%-75%
11%
5%
11%
5%
1%-25%
42%
1%-25%
42%
Our study shows that AV integrators
have not yet dived into digital signage
content creation/management. In
fact, 84% say they're involved in such
offerings in 25% or fewer of their
projects.
None
42%
None
42%
The ongoing
COVID-19
The ongoing
COVID-19
pandemic
pandemic
76%-100%
0%
76%-100%
0%
How often firm is involved in
digital signage content creation.
32%
Between 5mm
and 7mm
0%
Integrator Focus Group Results: Digital Signage
Our focus group weighs in on digital signage.
Vertical markets where you've integrated digital signage.
Digital signage projects completed in past year.
63%
More than 7mm
0%
More than 7mm
0%
32%
37%
21-30
31-50
0%
51-100
0%
26%-50%
0%
76%-100%
0%
26%-50%
0%
11%
51%-75%
10%
51%-75%
10%
1%-25%
45%
1%-25%
45%
COMMAND AND CONTROL 16%
6-10
32%
When it comes to digital
signage, the focus group
members are integrating
systems across verticals.
However, we clearly see
enormous strength in the
76%-100%
0%
More than 100
None
45%
corporate vertical, which
outstrips nearly every
other vertical by a mile.
0-5
None
45%
32%
How often firm is involved in videowall content
creation.
How often firm is involved in videowall content
creation.
Up more
than 20%
5%
Up 11%
to 20%
21%
Up 6%
to 10%
16%
10%
26%
11%
Only marginal
change
37%
Biggest challenge in
videowall/digital signage
categories?
None of these had
None of these had
an appreciable
effect
an appreciable
effect
20%
20%
20%
20%
Biggest challenge in videowall/digital signage
categories?
Biggest challenge in videowall/digital signage
categories?
Lack of qualified
talent/staff
shortages
10%
10%
Supply-chain
problems
50%
Supply-chain
problems
50%
35%
YES NO NOT CURRENTLY,
50% 15%
BUT WE PLAN
TO ADD THIS
CAPABILITY
IN 2022.
Our focus group zeroes in on
supply-chain snarls as the single
biggest factor in curtailing growth
of videowall and digital signage
activities.
Key managed services (e.g., 24/7 remote
monitoring, remote content management)
are gaining traction among about a third
of focus-group participants. However, half
of focus-group members are not pursuing
the opportunity.
Most frequently used display technology for digital signage.
37%
LCD LED
40
58%
5% 0%
OLED PROJECTED
DIGITAL
SIGNAGE
0%
QLED
Commercial Integrator APRIL 2022
Our focus group indicates that LED
technology is ascendent in the digital
signage category. LED bests LCD as the
preferred technology among customers by
more than 20 percentage points.
Lack of qualified
talent/staff
shortages
Revenues derived from digital signage
are either steady or growing. 42% of
participants say revenues grew in 2021 as
compared to 2020; another 37% indicate
only marginal change.
Managed services for videowalls/
digital signage?
15%
Digital signage revenue
comparison (2021 to 2020).
Digital signage revenue comparison
(2021 to 2020).
Down more
than 10%
Down 6%
to 10%
How
conte
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Commercial Integrator April 2022

Table of Contents for the Digital Edition of Commercial Integrator April 2022

Commercial Integrator April 2022 - Cover1
Commercial Integrator April 2022 - Cover2
Commercial Integrator April 2022 - 1
Commercial Integrator April 2022 - 2
Commercial Integrator April 2022 - 3
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Commercial Integrator April 2022 - Cover3
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