Commercial Integrator August 2023 - 48

ANALYSIS
InfoComm 2023
INFOCOMM
2023
WRAP UP &
TAKEAWAYS
Although the show might not have featured
product revolutions, it did herald a willingness
for our industry to evolve positively toward strength
and sustainable growth.
By Steve Greenblatt, CTS & Brittany DiCesare, CTS
AMID THE ELECTRICITY of tens of thousands
of AV pros gathering in Orlando, Fla.,
for InfoComm 2023 this June, there was a
renewed sense of connection, collaboration
and community, as well as a refreshing
commitment to the future of the AV industry.
While it was like a family reunion for many
who have been in attendance for five, 10,
20 or more InfoComm shows, there was an
impressively high percentage of attendees
for whom this was their first opportunity to
attend an InfoComm. There were also those
who were back at InfoComm for the first
time in years.
Getting Together & Seeing Friends
There is no denying that the once-a-year
opportunity to gather and see friends tops
almost everyone's list of reasons to attend
InfoComm (this is what makes the AV
industry so special). Yes, InfoComm is still
the place that AV professionals go to find
the latest and greatest in AV technology
and meet exhibitors that can help to solve
short-term problems and long-term needs.
However, many who attend get just as
much business and personal value out of
connecting with friends, meeting people
in person, making new contacts and rekindling
past relationships.
What bonded everyone together
- regardless of industry experience,
InfoComm tenure or role - was that
this was the first time that the show was
clearly back at full strength. This follows
several years of diminished attendance,
tempered excitement and cautious optimism,
all courtesy of the pandemic and its
resulting business challenges.
The most common quest shared
among show-goers was identifying
available product and software options to
meet project needs. As slowed production,
resulting from pandemic-related
supply-chain challenges, has led to parity
and renewed healthy competition among
manufacturers, it has opened the door for
48
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Commercial Integrator August 2023

Table of Contents for the Digital Edition of Commercial Integrator August 2023

Commercial Integrator August 2023 - Cover1
Commercial Integrator August 2023 - Cover2
Commercial Integrator August 2023 - 1
Commercial Integrator August 2023 - 2
Commercial Integrator August 2023 - 3
Commercial Integrator August 2023 - 4
Commercial Integrator August 2023 - 5
Commercial Integrator August 2023 - 6
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Commercial Integrator August 2023 - Cover3
Commercial Integrator August 2023 - Cover4
https://www.nxtbook.com/emerald/commercialintegrator/august_2023
https://www.nxtbook.com/emerald/commercialintegrator/july_2023
https://www.nxtbook.com/emerald/commercialintegrator/june_2023
https://www.nxtbook.com/emerald/commercialintegrator/may_2023
https://www.nxtbook.com/emerald/commercialintegrator/april_2023
https://www.nxtbook.com/emerald/commercialintegrator/march_2023
https://www.nxtbook.com/emerald/commercialintegrator/february_2023
https://www.nxtbook.com/emerald/commercialintegrator/january_2023
https://www.nxtbook.com/emerald/commercialintegrator/december_2022
https://www.nxtbook.com/emerald/commercialintegrator/november_2022
https://www.nxtbook.com/emerald/commercialintegrator/october_2022
https://www.nxtbook.com/emerald/commercialintegrator/september_2022
https://www.nxtbook.com/emerald/commercialintegrator/august_2022
https://www.nxtbook.com/emerald/commercialintegrator/july_2022
https://www.nxtbook.com/emerald/commercialintegrator/june_2022
https://www.nxtbook.com/emerald/commercialintegrator/may_2022
https://www.nxtbook.com/emerald/commercialintegrator/april_2022
https://www.nxtbook.com/emerald/commercialintegrator/march_2022
https://www.nxtbook.com/emerald/commercialintegrator/february_2022
https://www.nxtbook.com/emerald/commercialintegrator/january_2022
https://www.nxtbook.com/emerald/commercialintegrator/december_2021
https://www.nxtbook.com/emerald/commercialintegrator/november_2021
https://www.nxtbook.com/emerald/commercialintegrator/october_2021
https://www.nxtbook.com/emerald/commercialintegrator/september_2021
https://www.nxtbook.com/emerald/commercialintegrator/august_2021
https://www.nxtbook.com/emerald/commercialintegrator/july_2021
https://www.nxtbook.com/emerald/commercialintegrator/june_2021
https://www.nxtbook.com/emerald/commercialintegrator/may_2021
https://www.nxtbook.com/emerald/commercialintegrator/apr_2021
https://www.nxtbook.com/emerald/commercialintegrator/march_2021
https://www.nxtbook.com/emerald/commercialintegrator/february_2021
https://www.nxtbook.com/emerald/commercialintegrator/january_2021
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