Commercial Integrator January 2022 - 3

EDITOR'S NOTE
Emerald X, LLC.
100 Broadway, 14th
Floor
New York, New York 10005
800-440-2139
commercialintegrator.com | @commintegrator
New Beginning,
Same Mission
IN THIS, THE FIRST edition of Commercial
Integrator that I directly oversaw as editorin-chief,
I wanted to take a moment to share
some thoughts. Most of you in the commercial
AV industry, as well as nearly all the
#avtweeps, know me as the former editor of
Sound & Communications. You've seen me at
InfoComm shows - I haven't missed one since
my fi rst in 2005 - and you've seen my articles
about everything from AVoIP to immersive audio.
I've not sought to cultivate a high profi le
in the AV industry; rather, my goal has been
to serve integrators and their
businesses.
At Sound & Communications,
we served integrators by exploring
every facet of incredible
applications, diving into
hundred-plus-item equipment
lists. Commercial Integrator, by
contrast, is a publication whose
raison d'être is quite diff erent but
equally important. Commercial
Integrator exists to help integrators
run their businesses better.
And that mission is essential at
a time of substantial economic
anxiety. As I type this, supply
chains are snarled, infl ation is at
multi-decade highs and millions
of Americans are quitting their
jobs. The last point has gained so much attention
that it has earned a moniker: The Great
Resignation.
The AV industry is wrestling with its own
endemic issues, as well. Many integrators are
working to adjust to the as-a-service model.
Others are determining how to respond to
clients' shiſt to OpEx (rather than CapEx) budgeting.
Should integrators lease systems rather
than sell them outright? Should they build out
24/7 remote-monitoring services? How can
integrators develop reliable, sustainable sources
of recurring monthly revenue? The integration
community must answer those questions
as it seeks to ensure its future success.
At Commercial Integrator, my fellow
commercialintegrator.com
We'll present
industrybest
thought
leadership to
the integration
community.
We'll dive
deeply into
emerging
technologies
and relate how
your fi rm can
deploy them.
editors and I will continue to execute the
mission that this publication has always had.
We'll present industry-best thought leadership
to the integration community. We'll
dive deeply into emerging technologies and
relate how your firm can deploy them. We'll
offer original research and reporting to give
your firm a competitive advantage. In short,
our goal is to make Commercial Integrator
your single most indispensable guidebook
for AV-integration success.
In this edition, we off er a wealth of data
that, yes, illustrates an industry
in transition but that also reveals
an industry bouncing back.
Please check out our annual
State of the Industry study for
insights about everything from
integration company revenue
projections, to project numbers,
to leading and lagging verticals,
to integrators' IT conversance.
And let me know what else
you'd like Commercial Integrator
to research!
I am always accessible at
dan.ferrisi@emeraldx.com, and I
want to hear your ideas. A good
editor welcomes his audience's
guidance and feedback, and I
very much want yours. Please
also ensure I'm on your news-distribution lists.
Finally, please join the #avtweeps community
and me on Twitter; you can always fi nd me
@danferrisiedit.
Economic turmoil and paradigm-shiſt ing
change can make business owners nervous.
Indeed, they can make business owners fear
for their sustainability and their future profi tability.
But rest assured of one thing: Commercial
Integrator and its editors are here to help you in
every way we can. And I, for one, can't wait to
chart a course and set sail.
Dan Ferrisi, Editor-in-Chief
dan.ferrisi@emeraldx.com
@danferrisiedit
EDITORIAL
Editor-in-Chief
Dan Ferrisi
dan.ferrisi@emeraldx.com
Chief Content Offi cer
Jason Knott, 774-505-8042,
jason.knott@emeraldx.com
Associate Editor
Zachary Comeau, 774-505-8006,
zachary.comeau@emeraldx.com
Associate Editor
Amala Reddie
amala.reddie@emeraldx.com
Technology Editor
Robert Archer, 774-505-8049,
robert.archer@emeraldx.com
Web Editor
Alyssa Borelli
alyssa.borelli@emeraldx.com
Design Lead
Katie Stockham, 774-505-8051,
katie.stockham@emeraldx.com
ADVERTISING SALES
Group Publisher, Connected Brands
Ray Lyons, 774-505-8017,
ray.lyons@emeraldx.com
Shawn Tobin, 774-505-8014,
shawn.tobin@emeraldx.com
Chelsea Cafi ero, 774-505-8020,
chelsea.cafi ero@emeraldx.com
Marketing
Marsha Marsh, 774-505-8023,
marsha.marsh@emeraldx.com
EMERALD CORPORATE
Executive Vice President
Brian Pagel, 770-291-5438,
brian.pagel@emeraldx.com
President and CEO Hervé Sedky
Chief Operating Offi cer Brian Field
Chief Financial Offi cer David Doſt
Chief Information Offi cer Bill Charles
Senior Vice President, Finance Melanie Pereria
Senior Vice President, General Counsel and
Secretary Stacey Sayetta
Senior Vice President, Marketing Services
Joanne Wheatley
Executive Vice President, Customer Solutions
Amy Sklar
Executive Vice President, People & Culture
Ren Akinci
PRODUCTION
Creative Services Director
Manuela Rosengard, 774-505-8052,
manuela.rosengard@emeraldx.com
Director of Client Experience
Jeff rey Miller, 774-505-8055,
jeff .miller@emeraldx.com
Reprints & Eprints The YGS Group,
800-290-5460, reprints@theygsgroup.com
Subscription Inquiries 847-559-7533,
CI@OMEDA.COM
PROUD MEMBER OF
SUPPORTING THE MEMBERS OF
http://www.commercialintegrator.com http://www.commercialintegrator.com
Commercial Integrator January 2022

Table of Contents for the Digital Edition of Commercial Integrator January 2022
