Commercial Integrator July 2021 - 23

Hyosung now have a world-class Customer
Experience Center that is already delighting
customers and attracting interest
from new prospects in retail and financial
services.
the company's dedication to innovation.
Visitors can then experience Hyosung
solutions in dedicated spaces that recreate
retail banking branches and financial outlets,
while highlighting Hyosung's industry-leading
customer support and managed
services offerings.
Two sizable LED video walls draw
attention to Hyosung's retail and banking
transformation solutions, while complementing
the ATM machines and elevating
the aesthetic feel of the environment.
A third LED video wall in vertical format
focuses attention on the company's 'Be
Inspired' branding and helps to build
excitement and expectation for the journey
through the CXC.
Digital interactive touchscreens provide
in-depth information on Hyosung solutions
and its commitment to innovation - further
enhancing the visitor experience and helping
build confidence in the brand.
Audio also plays a key role in creating a
holistic, multisensory visitor experience.
With carefully placed overhead and directional
audio, the audio allows for backcommercialintegrator.com
ground
music to play while users navigate
the space.
When designing the audio experience,
Electrosonic took into account the possibility
of adding a 'Sonic branding' experience
at a later time.
This would allow for audio to complement
and enhance the digital experience of the
displays and enhance the Hyosung brand
through carefully synchronized sound.
The experiential elements of the CXC
are designed to open conversations and
drive meaningful business results. Naturally,
this leads to opportunities for further,
more detailed discussions with key clients
and partners.
Therefore, the role technology plays in
the meeting rooms where the tour ends is
really important. Both the large and medium
sized conference rooms feature large
displays, video conferencing, presentation
capabilities and speakers.
In addition to the installations in the
CXC, Electrosonic was also responsible for
designing and engineering the audiovisual
systems for 33 offices, meeting rooms and
communal spaces on the 10th floor headquarters
of Hyosung America.
Each meeting or breakout room incorporates
touchscreen displays, LEDs and touch
panel, while all offices are equipped with
large-format displays with content-sharing
capabilities.
Lounges, cafes, lobbies and huddle
rooms feature displays and digital
signage throughout to facilitate internal
communication.
Despite all of the challenges that the
global pandemic presented, Electrosonic
was able to deliver the project on time and
within budget through effective project
management and an agile workforce,
including local subcontractors.
Equipment Highlights
Samsung displays Chief mounts
Extron hardware Shure
microphones TouchSource media
players and software
JULY 2021 Commercial Integrator 23
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Commercial Integrator July 2021

Table of Contents for the Digital Edition of Commercial Integrator July 2021
