Commercial Integrator May 2022 - 10

#TECHTRENDING THE BUZZ ON TECHNOLOGY AFFECTING INTEGRATORS
Sponsored by
xR Applications
OVER THE PAST FEW YEARS,
xR applications have been a
major emerging trend. Through
the process of development,
we could clearly see the impact
that these changes were having.
Screens are bringing more
pixels and better pixels. As a
result, they're meeting people's
pursuit of immersion and leading
the way forward.
NovaStar has an xR solution
that solves an important
challenge for xR fi lm shooting.
It's important to coordinate the
LED display with the camera
so that the LED display can
not only be used in the human
viewing experience but also be
used in virtual shooting.
Pioneering,
Innovative Applications
LED screens are at the forefront
of technology trends, experiencing
growth in exciting
new areas. Already, we see
LED screens entering the
consumer market and fi nding
their way into people's homes.
In addition, LED technology
is pioneering innovative
applications that are moving in
the direction of the metaverse.
With algorithm lying at the
core, with soſt ware and
hardware as the carrier,
centering on LED display
applications, NovaStar
provides full-link solutions
- from video processing to
display control.
These immersive displays can
be deeply realistic and create
truly memorable experiences.
To capitalize on these trends,
we will see the emergence of
high-quality technologies to enable
human-screen interactivity
and engagement. In addition,
we will see the control system
start to move onto microchips
and control system solutions in
higher integration.
Control System Solution
for xR Virtual Productions
The Novastar xR virtual production
Control System solution
is a comprehensive solution
that addresses screen confi guration
and display adjustment
to the processing of shooting
defects, thus bringing a more
convenient and effi cient control
experience, while ensuring
perfect display quality.
In order to facilitate easier
and more convenient control
and management of all devices,
we have introduced the design
concept of group management
in the program. This allows all
control devices to be managed
in groups with displays, and
then the parameters of all devices
can be adjusted all together
based on diff erent groups.
You can see the status of the
cabinet connection in real-time
and adjust the connection if required.
Once the confi guration
of the LED screen is fi nished,
quick adjustments to the display
can be made by aligning it
with the camera system for color
calibration or stylized toning.
The new solution also off ers a
wide range of color adjustment
tools to meet a variety of color
mixing needs.
In addition, display parameters
can be set in advance for
diff erent scenes and can be
switched fl exibly at the touch of
a button when shooting.
With the shutter fi t, phase
The trick of good virtualization is that you should not let the
viewer realize that what he is seeing is not real.
10
Commercial Integrator MAY 2022
off set technology and external
Genlock signal, the screen is
precisely synchronized with the
camera and adapts to its shooting
parameters, thus solving
problems like black lines, scan
lines and picture tearing.
NovaStar will
Re-Engage with
its Customers
and Clients
Post-Pandemic
› NovaStar has plans
to accelerate and
strengthen the
construction of a robust
global service network.
› We will work to deepen
the syncing of brandchannel
construction,
moving from a countrywide
focus to key cities,
to second-tier cities, to
third-tier cities.
› NovaStar will make
major progress in
strengthening its marketsegment
expansion.
The MX40 Pro also supports
Frame Multiplexing by inserting
diff erent content footage
and capturing diff erent angles
into a single video source, thus
allowing multiple cameras to
output footage from multiple
perspectives in just one take.
It can also insert pure green
background footage for easy
post-production and adjustment,
which signifi cantly
improves shooting effi ciency
and reduces shooting costs.
›› For more information, please
go to www.novastar.tech.
commercialintegrator.com
http://www.novastar.tech http://www.commercialintegrator.com

Commercial Integrator May 2022

Table of Contents for the Digital Edition of Commercial Integrator May 2022

Commercial Integrator May 2022 - Cover1
Commercial Integrator May 2022 - Cover2
Commercial Integrator May 2022 - 1
Commercial Integrator May 2022 - 2
Commercial Integrator May 2022 - 3
Commercial Integrator May 2022 - 4
Commercial Integrator May 2022 - 5
Commercial Integrator May 2022 - 6
Commercial Integrator May 2022 - 7
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Commercial Integrator May 2022 - Cover3
Commercial Integrator May 2022 - Cover4
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