i+D - May/June 2021 - 35

The
Many
Roads to
Sourcing
Futuristic realities complement
tried-and-true personal practices
as design moves ahead
Designers traditionally have sourced and sampled products by attending
trade shows or visiting showrooms to view an array of goods. The pandemic,
however, forced producers and owners to pivot quickly, transitioning to virtual
formats to present the latest products. By hosting online fairs or utilizing
social media effectively, business was viable, even in a difficult time.
Virtual options have brought diverse audiences to both global manufacturers
and small-town artisans-all from the comfort of home. Yet, even with
advanced technology readily available, design clients still want to have
that personal interaction with a salesperson, who can answer questions
and provide details about a specific piece. The in-person experience is at
the heart of the design trade. Extended screen time can't replace sitting
on a comfortable task chair, touching a soft fabric, or examining expert
craftsmanship up close.
As we move ahead in the post-pandemic marketplace, there is an interest
in balancing the best of virtual and live elements, with the A&D community
banding together to provide innovative ways of sourcing that spark creativity
and boost sales.
i+D - May/June 2021
35

i+D - May/June 2021

Table of Contents for the Digital Edition of i+D - May/June 2021

i+D - May/June 2021 - Cover1
i+D - May/June 2021 - Cover2
i+D - May/June 2021 - 3
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i+D - May/June 2021 - Cover3
i+D - May/June 2021 - Cover4
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https://www.nxtbook.com/emerald/id/20210708
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https://www.nxtbook.com/emerald/id/20210506
https://www.nxtbook.com/emerald/id/20210304
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https://www.nxtbook.com/nxtbooks/id/20201112_french
https://www.nxtbook.com/nxtbooks/id/20201112
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https://www.nxtbook.com/nxtbooks/asid/design_product_guide
https://www.nxtbook.com/nxtbooks/id/20200708_french
https://www.nxtbook.com/nxtbooks/id/20200708
https://www.nxtbook.com/nxtbooks/id/20200506_french
https://www.nxtbook.com/nxtbooks/id/20200506
https://www.nxtbook.com/nxtbooks/id/20200304_french
https://www.nxtbook.com/nxtbooks/id/20200304
https://www.nxtbook.com/nxtbooks/id/20200102_french
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https://www.nxtbook.com/nxtbooks/id/20191112_french
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https://www.nxtbook.com/nxtbooks/id/20190910_french
https://www.nxtbook.com/nxtbooks/id/20190708
https://www.nxtbook.com/nxtbooks/id/20190708_french
https://www.nxtbook.com/nxtbooks/id/20190506
https://www.nxtbook.com/nxtbooks/id/20190506_french
https://www.nxtbook.com/nxtbooks/id/20190304
https://www.nxtbook.com/nxtbooks/id/20190304_french
https://www.nxtbook.com/nxtbooks/id/20190102
https://www.nxtbook.com/nxtbooks/id/20190102_french
https://www.nxtbook.com/nxtbooks/id/20181112
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https://www.nxtbook.com/nxtbooks/id/20180910_french
https://www.nxtbook.com/nxtbooks/id/20180708
https://www.nxtbook.com/nxtbooks/id/20180708_french
https://www.nxtbook.com/nxtbooks/id/20180506
https://www.nxtbook.com/nxtbooks/id/20180506_french
https://www.nxtbook.com/nxtbooks/id/20180304
https://www.nxtbook.com/nxtbooks/id/20180304_french
https://www.nxtbook.com/nxtbooks/id/20180102_french
https://www.nxtbook.com/nxtbooks/id/20180102
https://www.nxtbookmedia.com