TRENDS LEFT Colors on digitally printed tile, like this Travertino design from Gayafores, can be controlled to ensure chromatic consistency and detail from batch to batch. gayafores.es; Photo credit: Gayafores, Tile of Spain North America BOTTOMValspar named Renew Blue its 2024 color of the year. A balanced blue with a touch of grayed sea-green, it sets a restful and meditative tone. valspar.com Photo credit: Valspar FULL SPECTRUM: Color Truths and Tendencies Understanding the full impact hues have on a person and a project can differentiate great designers from the competition I 52 LIKE TO USE COLORS because they're a vehicle to a happy life. " We can all benefi t from the emotional uplift that color brings to our lives, as designer Gaetano Pesce so purely expressed in that quote. In the design industries, it's become a tradition to announce emerging color trends and palettes during the early part of the calendar year. Th e fascinating backstory to this news is often overlooked in the fanfare surrounding the unveiling of the colors of the year. / JANUARY-FEBRUARY 2024 COLOR: MORE THAN MEETS THE EYE In design and architecture, color can shape how we perceive and navigate an environment. But understanding its infl uence - and its applications - also means understanding the role it plays beyond appearances. Th e science of color goes back to the late 17th century, when Isaac Newton discovered how light shining through a prism was separated into a spectrum of colors. He codifi ed this by developing the color wheel (ironically, this originally By LESLIE CLAGETThttp://www.valspar.com http://www.gayafores.es